#BrandAdvocates

You can fake urgency. You can fake “community.” You can fake being “customer centric.”

But you can’t fake people genuinely backing you, recommending you, and sticking their neck out for your brand that’s why customer advocacy is hard.

#CustomerAdvocacy #BrandAdvocates #CustomerExperience

Navigating the Synergy: A guide to DevRel and developer marketing in the tech ecosystem By understanding and effectively implementing complimentary DevRel and developer marketing programs, your company can better create authentic relationships, provide valuable support, and foster product adoption within developer communities.

Turning #Developers into #BrandAdvocates requires treating them like a valuable audience. Use our pillars of empathy, clarity, and trust to build an authentic and long-term relationship with these strategic stakeholders.

openstrategypartners.com/blog/devrel-...