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Door hardware works best when it’s coordinated early.

Fewer revisions. Fewer surprises. Better results.

#DoorHardware #ConstructionIndustry #BuildingProducts #HagerCompanies

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Public relations for building products is changing fast.
In 2026, AI, trust, and earned authority will decide which brands get specified and which get skipped.

Here’s how manufacturers should prepare.
👇

www.draperdna.com/public-relat...

#ConstructionMarketing #BuildingProducts #PublicRelations

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Garage Design Trends for 2026: EVs, Storage, Smart Tech The garage is evolving. Explore the top garage design trends for 2026—from EV readiness to smart storage—and what they mean for building product brands.

Garage design is shifting fast.

By 2026, garages are evolving into EV-ready, highly organized, smart utility spaces—and that has real implications for building product manufacturers.

We outlined the trends shaping what comes next.

#ConstructionTrends
#BuildingProducts
#GarageDesign

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Hardware Trends for 2026: Smart, Sustainable, Spec-Ready From smart locks to mixed metals and universal design, here’s what hardware manufacturers must prepare for in 2026—and how to win the spec.

2026 hardware trends, in plain English:

• Smart locks must play nicely with others
• Accessibility is standard, not specialty
• Mixed metals are intentional, not chaotic
• Standards win specs

If you build hardware, this year matters.

#HardwareTrends #BuildingProducts #Architecture

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Flooring Trends 2026: What Manufacturers Must Prepare For From resilient flooring and warm wood tones to PFAS pressure and sustainability, here’s how flooring manufacturers can win in 2026.

2026 flooring trends are raising the bar.
Resilient dominates but expectations are ruthless.
Warm tones beat cold gray.
Sustainability requires documentation.
PFAS questions are coming fast.

Manufacturers: this is a strategy moment, not a styling exercise.

#Flooring #BuildingProducts #DesignTrends

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A lot happens behind the scenes at Hager. Our newsletter brings together new launches, learning opportunities, and company updates in one place. 📬✨

#HagerCompanies #IndustryUpdates #BuildingProducts #DoorHardware

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Studco Steel Framing Installation

Studco Steel Framing Installation

Studco steel framing looking good in Milton, QLD 👌

For high-quality building products Australia-wide, think Studco.

#Studco #SteelFraming #QualitySteel #BuildingProducts #Construction

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Color Trends 2026: What Building Product Brands Must Prepare For From warm neutrals to restorative darks, explore 2026 color trends shaping residential and commercial construction—and what they mean for building product manufacturers.

Construction color trends for 2026 are clear:
warmer neutrals, mineral blues, restorative darks, fewer safe-but-forgettable palettes.

For building product manufacturers, color is now a strategic decision—not a seasonal refresh.

Full breakdown

#Construction #BuildingProducts #ColorTrends

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Leadership isn’t a title. It’s clarity.

Lead Strategist Shawn Draper shares how Draper DNA turns marketing talk into measurable growth for building product brands.

Smart strategy. Real results. No spin.

#DraperDNA #MarketingStrategy #BuildingProducts

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Every frame tells a story.

Paulo Simoes, Video Producer at Draper DNA, turns strategy into cinematic storytelling that connects audiences and builds brands.

Real vision. Real craft.

#DraperDNA #VideoProduction #BuildingProducts #Storytelling #CreativeLeadership

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Every pixel, on purpose.

Website Producer Chad Seay brings Draper DNA’s strategy to life online — blending design, speed, and storytelling into digital performance that delivers.

Watch the video and see how real brand strategy builds better websites.

#WebsiteDesign #BuildingProducts

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Materiality Marketing™: A New Framework for Building Products Storytelling Draper DNA’s Materiality Marketing™ fuses sustainability, performance, and lifestyle trends into one powerful story for building product manufacturers.

Architects demand sustainability. Contractors want performance. Homeowners crave lifestyle.

Materiality Marketing™ fuses all three into one story.

Full blog → www.draperdna.com/materiality-...

#BuildingProducts #Storytelling #Marketing

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Spec-to-Site Framework™: Ensuring Specifications Become Installations Draper DNA’s Spec-to-Site Framework™ protects specifications from leakage and ensures building products get installed as designed.

Specifications leak. Contractors substitute. Homeowners override. Manufacturers lose.

Draper DNA’s Spec-to-Site Framework™ ensures what gets specified actually gets installed.

Full blog → www.draperdna.com/spec-to-site...

#BuildingProducts #ConstructionMarketing

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Clarity isn’t luck — it’s written that way.

Josh Fraimow, Lead Copywriter at Draper DNA, gives brands the words to stand out in a crowded category.

Strategy in every sentence.

#DraperDNA #Copywriting #BrandStorytelling #BuildingProducts

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Every channel has friction.
The DNA Channel Map™ identifies where it happens — from manufacturer to homeowner.

Read how Draper DNA’s diagnostic framework reveals growth gaps and how to close them.

www.draperdna.com/dna-channel-...

#BuildingProducts #Marketing #DraperDNA

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Art direction is strategy you can see.

Rick Binger, Draper DNA’s Art Creative Director, brings structure, soul, and story to every brand we touch.

Watch his creative process in action — and see how real design leads real results.

#DraperDNA #BrandDesign #CreativeLeadership #BuildingProducts

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How Draper DNA Differentiates in Building Products Marketing Discover how Draper DNA differentiates itself with channel fluency, frameworks, and measurable results. We don’t just market building products—we move them.

How does Draper DNA stand apart from other agencies?

By focusing on what actually moves building products — data, storytelling, and lean strategy.

Read the new blog → “Cracking the Code: How Draper DNA Differentiates in the Building Products Marketing Landscape”

#Marketing #BuildingProducts

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Why Building Product Mfrs Need Strategic Agency Partnerships Draper DNA helps building product manufacturers unlock growth through strategy, storytelling, and lead generation expertise.

Building product manufacturers: the market is shifting fast. The winners will be the ones who lean on the right partners.

Here’s what that means for you → www.draperdna.com/blog-unlocki...

#Construction #BuildingProducts #Marketing

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Where Do Builders and Remodelers Buy Building Products? The most common sources for products used in home building and remodeling are specialty retailers, lumber yards, and wholesale distributors, according to two recent NAHB surveys. The surveys include o...

#BuildingProducts #Remodeling #RealEstate

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Schluter®-DITRA-PS is the latest innovation within the market leading Schluter®-DITRA family of products. The ideal preparation for tiling...

buildinginnovationsnews.co.uk/post/schlute...

#tiling #floorcoverings #flooring #buildingproducts #building #SchluterSystems

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What do aluminium windows, ceramic materials, and concrete have in common? Their prices continued to rise in 2024 — and will likely continue upward in 2025 as well.
hardwarenews.au/articleID/20...

#buildingproducts #prices #statistics #hardware #homeimprovement #retailer #hardwarestore

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Limo's Mitre 10 Hardware & Rural Supplies in Nathalia (VIC) has been placed on the market. Plus Barkly Hardware and Porters. Read here:
hardwarenews.au/articleID/20...

#hardware #homeimprovement #retailer #hardwarestore #buildingproducts

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If your agency needs you to explain the difference between fiber cement and vinyl…

It’s time for an upgrade.

Draper DNA gets it—and gets results.

New post: Why building products manufacturers choose them as agency of record - tinyurl.com/yvrfbz8m

#BuildingProducts #MarketingThatBuilds #DraperDNA

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A daunting climate crisis, but every business can take steps forward - Specifier Review Not everyone can grow up to be a world leader called to give their guidance at a COP29 climate summit, but everyone – from whatever industry – can do their bit.

UKGBC statistics show that 60% of material use and waste generation in the UK comes from #construction, demolition and excavation. One of the ways to reduce this impact is by considering principles of the #circulareconomy when developing #buildingproducts.

specifierreview.com/2024/11/22/c...

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