The Shift 🚀

📉 Growth isn’t louder ads.
📈 It’s stronger communities.

Startups that lead with value turn users into advocates.
Ownership builds trust — and adoption follows.

❓Are you building users… or believers?

#CommunityLedGrowth #StartupStrategy #ProductAdoption

5/ They built a moat with community. The "Cold Outreach Masterclass by Instantly" Facebook group was named for SEO. The founders personally moderated it, answering every question. It grew to 18,000+ members, creating immense trust and loyalty. Community is the new GTM. 🏰 #CommunityLedGrowth

Amidst challenges @rowennadavis.bsky.social report offers Croydon a vital path FWD through earning & belonging. We can champion a CRO' Baccalaureate for jobs, social/VR hubs, empower community via Kent Steps to regenerate our town's pride & prosperity #CroRecovery #EarningBelong #CommunityLedGrowth

Why community is a business moat — Michelle Goodall What are business moats? And why are leading businesses investing in community to transform traditional business models and drive growth?

New from me on my blog - Why community is a business 'moat' 📈
www.michellegoodall.co.uk/insights/wha...
#CommunityLedGrowth #CommunityStrategy #CommunityBasedMarketing #Community #CMGR

Resource: State of Community Management Report 2024 — Michelle Goodall Annual benchmarking research 'State of Community Management Report' highlights the growing financial value and ROI of communities, but also the cost to those who manage them.

New State of Community Management Report highlights the growing financial impact of communities and the cost to the people who manage them. H/T @venessap.bsky.social #Community #CommunityLedGrowth #CMGR
www.michellegoodall.co.uk/insights/res...

Ed Giansante and Michelle Goodall laughing together on a webinar.

Caption competition: What's Head of Community for Persona Ed Giansante saying to make me giggle?
Find out and learn from him in this new 'Meet The Community Builders' interview.
#Community #CommunityLedGrowth #CommunityBuilding #CommunityManager
www.michellegoodall.co.uk/insights/mee...

What is MVC - minimal viable community — Michelle Goodall An MVC is a community, group or network that has the core of a concept, a few members and some element of organisation to validate whether the community has ‘legs’ and can be sustained.

What is Minimal Viable Community (MVC)?💡
Some thoughts from my sparkly new blog: www.michellegoodall.co.uk/insights/mvc...
#Community #CMGR #CommunityLedGrowth