Digital Journalism Freelancing Digital journalism, also known as netizen journalism or online journalism, is a contemporary form of journalism where editorial content is distributed via the Internet, as opposed to publishing via print or broadcast. The Internet has also given rise to more participation by people who are not normally journalists. What is the impact of these changes? Moderator: Lisa Henderson, Dean, Faculty of Information and Media Studies, Western University Speakers: Angela Misri, Assistant Professor, The Creative School, TMU Chris Arsenault, Chair, Master of Media in Journalism and Communications Program (MMJC), Faculty of Information and Media Studies, Western University

Journalists are less respected than the police and certainly not trusted. New and dangerous factor: journalists are completely ignored in digital environments. Non-neutral parties fill the gap.
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#PropagandaMachines

The Future of Canadian Private Broadcasting Canadian private broadcasters and cable operators are facing ominous economics. Audiences and revenue is moving to foreign-controlled platforms. Cable subscriptions have declined. What is the future for Canadian private broadcasting? Speaker: Richard Stursberg, Former President, PEN Canada

For 15 years Government of Canada and CRTC neglected to address the digital exemption for streamers and now all private broadcasters are insolvent. Is private broadcasting in Canada dead? After Corus only CBC remains when all Canadian English broadcasters have collapsed.

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Evaluating Canadian Screen Media Engagement and Impact - A Roundtable Millions of dollars are invested into Canadian screen media investment. yet outside of viewing numbers, we don’t adequately measure the ways that content and the context of viewing engages and impacts audiences. Nor do we gather recognition benchmarks such as awards, festivals and earned media. Producers, distributors and funders need tools to represent the impacts of diverse Canadian content on audience segments. This panel discusses what, why and how to measure, how to tailor measurement to genre and demographics, and efforts underway to strengthen measurement systems and why sophisticated measurement tools will be critical in the context of a changing political landscape, platforms, regulation and markets. Moderator: Sara Diamond, University Research Chair, OCAD U Panelists: Moyra Rodger, Magnify Digital, creator of ScreenMiner Dr. Derrick Gray, Chief Research & Operations Officer, Numeris Francesca Accinelli, Senior Vice President, Program Strategy and Industry Development, Telefilm Canada Richard Koo, VP Analytics and Strategic Insights, CMF

Moyra Rodger calls for a Canadian National Audience Development & Research Strategy. Derrick Gray asks for it to be auditable, comparable, and interoperable.

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Evaluating Canadian Screen Media Engagement and Impact - A Roundtable Millions of dollars are invested into Canadian screen media investment. yet outside of viewing numbers, we don’t adequately measure the ways that content and the context of viewing engages and impacts audiences. Nor do we gather recognition benchmarks such as awards, festivals and earned media. Producers, distributors and funders need tools to represent the impacts of diverse Canadian content on audience segments. This panel discusses what, why and how to measure, how to tailor measurement to genre and demographics, and efforts underway to strengthen measurement systems and why sophisticated measurement tools will be critical in the context of a changing political landscape, platforms, regulation and markets. Moderator: Sara Diamond, University Research Chair, OCAD U Panelists: Moyra Rodger, Magnify Digital, creator of ScreenMiner Dr. Derrick Gray, Chief Research & Operations Officer, Numeris Francesca Accinelli, Senior Vice President, Program Strategy and Industry Development, Telefilm Canada Richard Koo, VP Analytics and Strategic Insights, CMF

Measuring individual engagement with media content requires thick qualitative data about what viewers care about and what value is derived. In the future, decisions will be made based on models and personas instead of sample-based research. Data is so rich and readily available.
#DMatX

Evaluating Canadian Screen Media Engagement and Impact - A Roundtable Millions of dollars are invested into Canadian screen media investment. yet outside of viewing numbers, we don’t adequately measure the ways that content and the context of viewing engages and impacts audiences. Nor do we gather recognition benchmarks such as awards, festivals and earned media. Producers, distributors and funders need tools to represent the impacts of diverse Canadian content on audience segments. This panel discusses what, why and how to measure, how to tailor measurement to genre and demographics, and efforts underway to strengthen measurement systems and why sophisticated measurement tools will be critical in the context of a changing political landscape, platforms, regulation and markets. Moderator: Sara Diamond, University Research Chair, OCAD U Panelists: Moyra Rodger, Magnify Digital, creator of ScreenMiner Dr. Derrick Gray, Chief Research & Operations Officer, Numeris Francesca Accinelli, Senior Vice President, Program Strategy and Industry Development, Telefilm Canada Richard Koo, VP Analytics and Strategic Insights, CMF

From a cultural public policy perspective: how might digital media and new media develop a Canadian consciousness?? Conscience??

We don't need to prove exclusively economic contributions and successes. What tools do we have to measure values??

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#DigitalMediaattheCrossroads

New era: creators are the ones building audiences and a network of context to lifestyle brands.

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#DigitalMedia
#CanadianMedia
#CanCon

Discussion on how simple discretionary language in policy can cause untenable uncertainty at operational levels and for equity-deserving groups. Echos of colonial control, seeding in-fighting, and continued hegemony of the free market.

At the #DMatX Digital Media at the Crossroads conference today.