#festiveseasonadvertising #ferrero #instantdelivery #advertisingandbrandcommunications | Geeta Sundaram #FestiveSeasonAdvertising #Ferrero #InstantDelivery #AdvertisingAndBrandCommunications The Ferrero chaps are going crazy with their festive advertising. Full-page adverts every day almost in TO...

#FestiveSeasonAdvertising #Ferrero #QCommerce

Sharing my observations and thoughts on full-page Ferrero adverts in ToI Goa edition that are a waste of money!

www.linkedin.com/posts/geeta-...

Does India, the Land of Festivals, Lack Imagination? The festive season is already upon us in India. From Janmashtami - that celebrates Lord Krishna’s birth – which just went by, to Diwali and Dussehra and to Christmas and New Year, accompanied by the wedding season, India is meant to be in a festive mood for more than half the year. It is a time for family reunions, socialising with friends and business associates, for weddings and for gifting.

My thoughts on why festive season advertising in India is dull and how we can make it more imaginative and engaging.

#FestiveSeasonAdvertising
#AdvertisingAndBrandCommunications
#Marketing
#BrandStrategy
#CreativeIdeas