GumGum claims new standard for low-carbon digital ads - Contextual adtech GumGum said it has achieved an overall impression intensity of just 0.48 grams of CO2e per impression - significantly outperforming the

Ads that don’t cost the Earth?
@GumGum drops a game-changer, saying its digital ads are up to 90% more carbon-efficient than industry norms.
Contextual targeting + sustainability = the future of ads.
#GreenAds #SustainableMarketing #CarbonSmart