The cover of a Nutrition Policy Institute report: “California Nutrition Incentive Program Text Message (SMS) Pilot Shopper Evaluation.” Blue text reads: “Pilot study suggests text messages to SNAP shoppers may improve awareness of farmers’ markets.” The Nutrition Policy Institute, University of California, Agriculture and Natural Resources logo is included.
![A woman pays for produce at a farmers market. Blue box with white quotation text that reads: “ “I did know about [the farmers’ markets] before, but they didn’t really catch my attention… back then going to a farmers’ market seemed very expensive to me… But when I started seeing the [text] messages… then I went, bought fruits and vegetables, then I kind of liked it.” - SNAP shopper” The Nutrition Policy Institute, University of California, Agriculture and Natural Resources logo is included.](https://cdn.bsky.app/img/feed_thumbnail/plain/did:plc:e23rr7rqjls3xw2iz6gtgpmy/bafkreidmmx7agziq27xtih6ipc7sca3mrwfvx4lemfrbiuqeuw27oeuupe)
A woman pays for produce at a farmers market. Blue box with white quotation text that reads: “ “I did know about [the farmers’ markets] before, but they didn’t really catch my attention… back then going to a farmers’ market seemed very expensive to me… But when I started seeing the [text] messages… then I went, bought fruits and vegetables, then I kind of liked it.” - SNAP shopper” The Nutrition Policy Institute, University of California, Agriculture and Natural Resources logo is included.
New @npi.ucanr.edu @ucanr.edu pilot study suggests weekly texts to #SNAP #CalFresh shoppers may boost awareness of farmers’ markets.🥕 Participants liked the texts & visited markets more, though barriers still limited #GusNIP #CNIP #MarketMatch use. Insights can guide future research. bit.ly/48XtFlN
