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Landing pages are like dating profiles, if you don’t make it clear who you are and why you’re interesting, people will swipe away.

🚩🚩 What’s the biggest red flag you see on landing pages?


#Branding #BrandMarketing #LandingPages #ImpactBranding #Copywriting

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Actors don’t “sell” emotions, they make you feel them.

The best brands do the same.

What’s the emotion at the heart of your brand?

#Branding #BrandMarketing #ImpactBranding #SocialImpact

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Good branding is like foreshadowing in a novel, it builds trust by setting expectations.

What’s one thing you want your audience to feel before they ever work with you?

#Branding #BrandMarketing #ImpactBranding #SocialImpact #Copywriting

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Social impact founders, your landing page isn’t a TEDTalk, it’s a map.

Show your audience exactly where they’re going, why it matters, and what happens if they take action (or don’t).

Clarity > Complexity.

#Branding #BrandMarketing #ImpactBranding #SocialImpact #Marketing

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Social impact branding isn’t just about telling people what you stand for, it’s about showing it in every interaction.

What’s one way your brand builds trust before ever making a sale?

#Branding #BrandMarketing #ImpactBranding #SocialImpact

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I’ve seen brands bury the real selling point 5 paragraphs down on their landing page.

Your audience shouldn’t want to go on a treasure hunt to know why you matter.

Put the gold where they can see it!

#Branding #BrandMarketing #SocialImpact #LandingPages #Marketing #ImpactBranding #Copywriting

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Struggling to connect with your audience? Start by listening.

Survey them, read reviews, and join their conversations.

Insights come from curiosity.

#Branding #BrandMarketing #SocialImpact #ImpactBranding #ImpactFounders

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Not sure how to make your brand feel cohesive?

Try this: Define three words your audience should feel when they interact with your brand.

Then audit your touchpoints, are they aligned?

#Branding #BrandMarketing #SocialImpact #ImpactBranding

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Branding isn’t selling, it’s storytelling.

But instead of “Once upon a time…” it starts with: “We exist to…”

What’s the story behind your brand?

#Branding #BrandMarketing #Copywriting #Storytelling #SocialImpact #ImpactBranding

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Landing pages are like a first date: you’ve got seconds to make an impression.

Be clear, confident, and always include your contact info (that’s your CTA!).

What’s your favorite CTA to use?

#Branding #BrandMarketing #ImpactBranding #SocialImpact #LandingPages #WebDesign

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Playful branding isn’t about being cute, it’s about being human.

The brands that connect us to a mission (and each other) are the ones we remember.

What’s a brand that inspires you?

#Branding #BrandMarketing #ImpactBranding #SocialImpact

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Just finished Throne of Secrets by Kerri Maniscalco. (1/2)

Fantasy always gets me thinking about branding. It’s just like world-building!

Every detail matters, and every touchpoint adds to the story you’re telling.

#Branding #BrandMarketing #DigitalMarketing #SocialImpact #ImpactBranding

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“Santa! Oh my God! Santa’s coming! I know him!” – Elf
Brand Lesson: Build a brand that excites your audience. Create experiences that leave people as thrilled and energized as Buddy the Elf spotting Santa.

“Santa! Oh my God! Santa’s coming! I know him!” – Elf Brand Lesson: Build a brand that excites your audience. Create experiences that leave people as thrilled and energized as Buddy the Elf spotting Santa.

“𝘚𝘢𝘯𝘵𝘢! 𝘖𝘩 𝘮𝘺 𝘎𝘰𝘥! 𝘚𝘢𝘯𝘵𝘢’𝘴 𝘤𝘰𝘮𝘪𝘯𝘨! 𝘐 𝘬𝘯𝘰𝘸 𝘩𝘪𝘮!” – Elf

#BrandLesson: Build a brand that excites your audience. Create experiences that leave people as thrilled and energized as Buddy the Elf spotting Santa.

#Branding #BrandMarketing #FilmQuotes #Elf #ImpactBranding

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3/ The inbox is a battlefield, and only the most compelling, mission-driven brands break through.

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Hi! Follow @sarahmae.me, for more of me in your feed.

#SocialGood #ImpactBranding #MissionDriven #SocialImpact

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“You miss 100% of the shots you don’t take.” – The Office (Michael Scott)
Brand Lesson: Innovation can look messy, but playing it safe won’t win you the game. Shoot your shot—you might just go viral.

“You miss 100% of the shots you don’t take.” – The Office (Michael Scott) Brand Lesson: Innovation can look messy, but playing it safe won’t win you the game. Shoot your shot—you might just go viral.

“You miss 100% of the shots you don’t take.” – The Office (Michael Scott)

#BrandLesson: Innovation can look messy, but playing it safe won’t win you the game. Shoot your shot—you might just go viral.

#Branding #BrandMarketing #TVQuotes #ImpactBranding

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Brands Are Walking Back Their ESG Commitments — Here’s Why They Should Be ‘Branding’ Them, Instead | Sustainable Brands At a time when many are retreating, staying the sustainability course with confidence, personality and authenticity will set brand leaders apart from the rest.

“Ultimately, the rollback of #ESG commitments by major brands underscores a critical moment of opportunity for those willing to step up and lead with intention. Brands that embrace this challenge can differentiate themselves from competitors”

#ImpactBranding

sustainablebrands.com/read/walking...

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What can you do with just 3 words?!
More than you think...

Image of me in the bottom left.

Sarah Mae Abji-Endicott
@sarahmae.me

What can you do with just 3 words?! More than you think... Image of me in the bottom left. Sarah Mae Abji-Endicott @sarahmae.me

How I turned a tiny opportunity into a memorable moment. (Image of 2 year old me in the bottom left corner)

How I turned a tiny opportunity into a memorable moment. (Image of 2 year old me in the bottom left corner)

What can you do with just 3 words?! More than you think... (1/8)

How I turned a tiny opportunity into a memorable moment—with receipts!

#SocialImpact #ImpactBranding #Storytelling

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“Winter is coming.” – Game of Thrones

Brand Lesson: Markets change faster than you can say “dragons.” Stay ahead of the curve, adapt to the seasons, and always keep your armor handy.

“Winter is coming.” – Game of Thrones Brand Lesson: Markets change faster than you can say “dragons.” Stay ahead of the curve, adapt to the seasons, and always keep your armor handy.

“Winter is coming.” – Game of Thrones

#BrandLesson: Markets change faster than you can say “dragons.” Stay ahead of the curve, adapt to the seasons, and always keep your armor handy.

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👋 Follow @sarahmae.me for more of me in your feed!

#Branding #BrandMarketing #FilmQuote #ImpactBranding

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6/ What’s one way you’ve aligned your brand with your values?

Or, if you haven’t yet, what’s one thing you’d like to start doing?

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👋 Hi! Follow @sarahmae.me for more content like this in your feed.

#Changemakers #SocialGood #ImpactBranding #SocialImpact

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If your brand was a movie genre, what would it be? Action? Comedy? Drama? Share below! 🍿

#BrandStorytelling #Branding #BrandMarketing #ImpactBranding

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Thank you for adding me, @nedra.bsky.social!

#SocialImpact #ImpactBranding #SocialMarketing

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