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Lucire issue 52 cover, photographed by Frankie Marin; make-up by Elizabeth Follert; hair styled by Hailey Adickes; and modelled by Maia Bosch. Make-up by Bakeup Beauty and RMS Beauty.

Lucire issue 52 cover, photographed by Frankie Marin; make-up by Elizabeth Follert; hair styled by Hailey Adickes; and modelled by Maia Bosch. Make-up by Bakeup Beauty and RMS Beauty.

Black Friday sale at https://libriz.co and that includes copies of #Lucire from issue 48 on! Ten per cent off store-wide, just use code BF12026 at the check-out. The code is valid for two goes per customer. Offer ends once the clock ticks over to the 14th.

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Principal Ana Gallardo Lobaina and soloist Branden Reiners in the Royal New Zealand Ballet's Macbeth, photographed by Ross Brown.

Principal Ana Gallardo Lobaina and soloist Branden Reiners in the Royal New Zealand Ballet's Macbeth, photographed by Ross Brown.

#Macbeth kicks off Royal New Zealand Ballet’s 2026 season

lucire.com/insider/20260122/macbeth... #RNZB #ballet #dance #living #arts #Lucire #NZ #Aotearoa #nzballet

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Montage of every Lucire print cover to date (from 2004 to 2025).

Montage of every Lucire print cover to date (from 2004 to 2025).

Lucire wins Global Elite Award for leading luxury fashion magazine

lucire.com/insider/20251222/lucire-... #Lucire #GlobalEliteAward #publishing #FashionMagazine #award #Aotearoa #NZ

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Kia Tasman pick-up truck in grey, with sun shining on the road but grey skies behind. The number plate reads 'TASMN'.

Kia Tasman pick-up truck in grey, with sun shining on the road but grey skies behind. The number plate reads 'TASMN'.

Built even tougher
Jack Yan thinks he knows the type of buyer for the #Kia Tasman, the company’s first civilian pick-up truck: someone who’s not afraid of their inner machismo

https://lucire.com/2025/1218ll0.shtml #truck #living #ute #pickup #Lucire #RoadTest #design

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Another student project using #Lucire. You never know, one of our crew did mock Lucire pages while they were studying!

www.behance.net/gallery/238009671/Lucire...

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Original post on mastodon.social

Took an hour but went back to the mall and their computers were fixed by then. This was a mission for my partner as she needed some powder and concealer. They had never heard of Bare Minerals. I realize I am not your typical dude because of my exposure to these brands in #Lucire, but you'd hope […]

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Another happy interviewee! #Lucire

www.instagram.com/stories/wear_thefuture/3...

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Lucire issue 52 cover with Maia Bosch, a brunette model wearing blue eye shadow. Photographed by Frankie Marin.

Lucire issue 52 cover with Maia Bosch, a brunette model wearing blue eye shadow. Photographed by Frankie Marin.

#Lucire global issue 52 out now: a celebration of creativity

lucire.com/insider/20250831/lucire-... #FashionMagazine #fashion #MagazinedeMode #moda #mode #creativity

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Brunette female model with blue eyeshadow and mouth open, with the cover line 'The creative impulse'

Brunette female model with blue eyeshadow and mouth open, with the cover line 'The creative impulse'

Because we will always share our covers with you all here on Mastodon first … Here is issue 52, now out! Cover photographed by Frankie Marin; make-up by Elizabeth Follert; hair styled by Hailey Adickes; and modelled by Maia Bosch. Order now! […]

[Original post on fashionsocial.host]

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Over half a dozen customized Kia Tasman pick-up trucks on a farm in Otaki, New Zealand, with some journalists standing in the foreground.

Over half a dozen customized Kia Tasman pick-up trucks on a farm in Otaki, New Zealand, with some journalists standing in the foreground.

#Kia Tasman press launch, #Otaki, #Aotearoa New Zealand earlier today. #NZ #truck #waka #Lucire #BTS #BehindTheScenes

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Copies of Lucire in my office, showing three heights, in descending order.

Copies of Lucire in my office, showing three heights, in descending order.

@SimonCHulse Here is a selection of mine, 2006–2022. The short ones are from another country. Even our UK ones match the NZ ones. #Lucire

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Raha Europ photographed by Damien Carney.

Raha Europ photographed by Damien Carney.

The covers you didn’t see

lucire.com/insider/20250615/the-cov... #modelling #photography #ArtDirection #design #publishing #Lucire #licensing

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Cover shows a female model wearing a white wedding hood by Dimitra Antonea. The main cover line is 'Into the light'.

Cover shows a female model wearing a white wedding hood by Dimitra Antonea. The main cover line is 'Into the light'.

Welcome, international issue no. 51! Lots of great stories in this one (even by our standards), plus our incredible visuals. Cover photographed by Signe Vilstrup, modelled by Wiktoria Darda, styled by Panayiotis Panouklias, make-up by Dimitra Altani, hair […]

[Original post on fashionsocial.host]

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Wiktoria Darda models a Made Bride hood by Dimitra Antonea.

Wiktoria Darda models a Made Bride hood by Dimitra Antonea.

Lucire 51’s cover goes avant-garde

lucire.com/insider/20250529/lucire-... #FashionMagazine #publishing #Lucire #TheGlobalFashionMagazine #mode #moda #model #magazine #magazinedemode

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Twenty years ago: Lucire Romania launches Yann Dandois It dawned on us that May 2025 marks 20 years since the première issue of _Lucire Romania_ , our first licensed print edition. Mirella Lapusca and Valentin Lapusca, a mother-and-son team in București, had the courage to take on a licence from a magazine that had only been going for eight years at the time, and had a single year in print. The fact that New Zealand was not a nation known for magazine licensors did not deter them—as it turned out, we might have been the only firm doing this in Aotearoa. But we were all brimming with confidence: we at head office felt sure we had a decent product, and Mirella and Valentin felt they could make it work in their market. Coincidentally, Romanian was one language in which the word _Lucire_ existed, though it was not in current speech. They were wonderful to work with and Valentin was an incredible art director and designer. He translated and adapted the _Lucire_ style faithfully—in fact, he did the best job in interpreting my template and style. The first issue had some unique features, e.g. a story on pianist Richard Clayderman, though it had some of our shoots, such as the cover story with Karen Carreño, represented by my friend Paolo Zampolli at ID Models, and photographed by Yann Dandois. It was a decent start for _Lucire Romania_ , and eventually the crew there were confident to branch out with their own cover stories, with Monica Gabor the most memorable Romanian cover model. As a result of both licensor and licensee having very strong ethics, Mirella and Valentin’s team faced difficulties with distribution, and _Lucire Romania_ called it a day before 2006 drew to a close. **Above:** Valentin Lapusca at a function promoting the February 2006 issue of _Lucire Romania_ , with Monica Gabor on the cover. _Jack Yan is founder and publisher of_ Lucire. **You may also like** * Two decades in print, 27 years online * Behind the scenes of our 25th anniversary cover * Now we are 20 * The people of _Lucire_ * Publisher’s picks: a selection of our favourite _Lucire_ print covers * Welcome to our 25th anniversary year * Today’s choice of story is so unlike _Lucire_ ’s first full day 25 years ago * Five days in New Zealand with Summer Rayne Oakes

Twenty years ago: #Lucire Romania launches

lucire.com/insider/20250512/twenty-... #LucireRomania #Lucire #FashionMagazine #publishing #history #Romania #București #EU #licensing

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The first issue of #Lucire Romania. Karen Carreño appears on the cover, photographed by Yann Dandois. She had appeared in a Guess campaign and the cover lines note this.

The first issue of #Lucire Romania. Karen Carreño appears on the cover, photographed by Yann Dandois. She had appeared in a Guess campaign and the cover lines note this.

Twenty years ago: the first issue of #Lucire Romania. Karen Carreño appears on the cover, photographed by Yann Dandois. #fashion #mode #moda #magazinedemode #FashionMagazine #retro #KarenCarreño #model #modelling #Romania #publishing

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Lamitta Frangieh's post on Instagram featuring her holding a copy of Lucire.

Lamitta Frangieh's post on Instagram featuring her holding a copy of Lucire.

Nice to see where copies of #Lucire wind up. A bit of exposure to four million Instagrammers.

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Preview
License from us, not from US Anti-American sentiment harming sales of your licensed fashion magazine? We have a solution for that. We still provide US coverage but without being US-owned. But, importantly, we recognize that there are great fashion, beauty, lifestyle and travel stories the world over. I have had to think a lot about whether our country-of-origin effect is a positive or a negative. If you look at how the world reacted to the Hon Hana-Rawhiti Maipi-Clarke MP, then it’s a positive. But the fact she even needed to speak out against an assault on indigenous rights doesn’t paint us that well. However, Maipi-Clarke’s voice represented the majority, the bill that proposed to undermine Māori rights has been slammed by 90 per cent of Kiwis, so maybe flying the flag in our unique, subtle way is a good thing. I recently discussed with someone the various legal systems, and which should govern a contract. I concluded that New Zealand’s was pretty sound and commonsense when it came to contract law. Our laws themselves are easy to understand, though you still need a law degree to navigate them properly. Overall, there are positive reasons to do business with Aotearoa. _Autocade_ has reached a milestone in terms of model entries. See more here. The next million-page view milestone is coming soon. Daily page views are stable rather than record-breaking. It’s been good to see the original encyclopædia part of _Autocade_ grow more over the last week. Better more original, useful content appearing here than yet another social media post, in my opinion. Social media don’t even get indexed properly these days anyway, so once the posts are read by whatever limited audience most of us have, they’re as good as gone. Content, however, sticks around and is more easily found. **You may also like** * A year of random thoughts: 2014 in review * If you want a slice of the pie, then compete * Company founders, talk about your businesses and the great work they do * _Lucire_ at 25: how things have changed * A whinge about whinging * _Autocade Year of Cars 2025_ now out * You never know where your interests will take you * Twitter pushes the near future to look more bipolar than multipolar

In my blog
License from us, not from US

jackyan.com/blog/2025/04/license-fro... #magazine #licensing #FashionMagazine #Lucire

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The original Lucire logo, with a red rectangle and the word 'lucire' in the lower left-hand corner, much the same as today. However, there is a white border around the image, the red is a pure RGB red, and the typeface is Helvetica Black.

The original Lucire logo, with a red rectangle and the word 'lucire' in the lower left-hand corner, much the same as today. However, there is a white border around the image, the red is a pure RGB red, and the typeface is Helvetica Black.

As part of his look at internet history, @ricmac posted a screenshot of the original Amazon.com website from 1995 last week at:

https://cybercultural.com/p/internet-1995/

We still have, on our server, an Amazon.com #logo from 1997. But what is more […]

[Original post on fashionsocial.host]

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Looks like we’ve won another award at #Lucire, hopefully it’s not a vanity publishing one …

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In the mid-2000s, we (#Lucire) were in the running to run a feature on Melanie Knauss’s wedding dress. If anything, it was our idea. Melania’s agent and I were good friends. Vogue swooped in with big bucks and got the exclusive. With how things turned out, I’m grateful we never got the story …

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Preview
Lucire receives second honour from Luxlife; Autocade reaches 41 million page views <p>Two items of good news on the digital end: <em>Luxlife</em> has named <em><a href="https://lucire.com">Lucire</a></em> its best digital fashion magazine as part of its <a href="https://lux-life.digital/lux_awards/style-and-apparel-awards/">Style and Apparel Awards 2024</a>; and <em><a href="https://autocade.net">Autocade</a></em>, buoyed by some positive press coverage in <em><a href="https://www.octane-magazine.com">Octane</a></em> for our <em><a href="https://lucire.biz/product/autocade-year-of-cars-2025-hardcover/">Year of Cars 2025</a></em>, has reached the 41 million page-view milestone in just two months. </p> <p class="para">The first item was positive because it shows that a publication that’s 28 years old—going back to the first decade of the World Wide Web—can still win accolades from our colleagues, while the second is proof that, given the right press, the site has found more fans and can reach the new million page-view milestone in record time, while blocking “AI” bots.</p> <p class="para">I’m deeply grateful to Mark Dixon at <em>Octane</em> for his positive review, and I hope it’s the start of even more great news at <em>Autocade</em>.</p> <p class="para">Now that <em><a href="https://autocade.world">Autocade World</a></em> is up, I think it’s more appropriate that the anorak stuff goes there.</p> <section class="wp-yuzo yzp-wrapper yzp-id-14320 yzp-template-grid-jet-pack yzp-layout-grid yzp-without-excerpt yzp-without-meta yzp-aspect-ratio-1-1 yzp-mobile-columns-2 yzp-tablet-columns-3 yzp-desktop-columns-4" data-id="14320" data-level="1" data-type="c" data-version="6.2.2" yuzopluginfree=""><br/><strong>You may also like</strong><ul class="yzp-container"><li class="yzp-wrap-item esp-show-in-mobile esp-show-in-tablet esp-show-in-desktop" data-n="1" post-id="16199"><div class="yzp-item"><div class="yzp-item-img"> <img alt="&lt;em&gt;Autocade Year of Cars 2025&lt;/em&gt; now out" src="https://jackyan.com/blog/wp-content/uploads/2024/12/241130-Autocade-2-2-150x150.jpg"/> </div> <div class="yzp-item-title"> <a class="" data-href="https://jackyan.com/blog/2024/12/autocade-year-of-cars-2025-now-out/" rel="nofollow"><em>Autocade Year of Cars 2025</em> now out</a> </div></div></li><li class="yzp-wrap-item esp-show-in-mobile esp-show-in-tablet esp-show-in-desktop" data-n="2" post-id="15392"><div class="yzp-item"><div class="yzp-item-img"> <img alt="Flâneur" src="https://jackyan.com/blog/2023/1227b1.jpg"/> </div> <div class="yzp-item-title"> <a class="" data-href="https://jackyan.com/blog/2023/12/first-customer-copy-off-the-press/" rel="nofollow">First customer copy off the press</a> </div></div></li><li class="yzp-wrap-item esp-show-in-mobile esp-show-in-tablet esp-show-in-desktop" data-n="3" post-id="15383"><div class="yzp-item"><div class="yzp-item-img"> <img alt="Introducing &lt;em&gt;Autocade&lt;/em&gt; in print" src="https://jackyan.com/blog/wp-content/uploads/2023/12/231130-Autocade-16-150x150.jpg"/> </div> <div class="yzp-item-title"> <a class="" data-href="https://jackyan.com/blog/2023/12/introducing-autocade-in-print/" rel="nofollow">Introducing <em>Autocade</em> in print</a> </div></div></li><li class="yzp-wrap-item esp-show-in-mobile esp-show-in-desktop" data-n="4" post-id="16348"><div class="yzp-item"><div class="yzp-item-img"> <img alt="Lucire home page screenshot, truncated" src="https://jackyan.com/blog/2025/0207b1.jpg"/> </div> <div class="yzp-item-title"> <a class="" data-href="https://jackyan.com/blog/2025/02/six-refreshed-or-brand-new-company-websites-since-2021/" rel="nofollow">Six refreshed or brand-new company websites since 2021</a> </div></div></li><li class="yzp-wrap-item esp-show-in-desktop" data-n="5" post-id="6129"><div class="yzp-item"><div class="yzp-item-img"> <img alt="One award, one interview—positive publicity for May–June 2022" src="https://lucire.com/2022/0605i1.jpg"/> </div> <div class="yzp-item-title"> <a class="" data-href="https://jackyan.com/blog/2022/06/one-award-one-interview-positive-publicity-for-may-june-2022/" rel="nofollow">One award, one interview—positive publicity for May–June 2022</a> </div></div></li><li class="yzp-wrap-item esp-show-in-desktop" data-n="6" post-id="3325"><div class="yzp-item"><div class="yzp-item-img"> <img alt="Happy birthday: &lt;i&gt;Autocade&lt;/i&gt; turns 10" src="https://jackyan.com/blog/2018/0307b1.jpg"/> </div> <div class="yzp-item-title"> <a class="" data-href="https://jackyan.com/blog/2018/03/happy-birthday-autocade-turns-10/" rel="nofollow">Happy birthday: <i>Autocade</i> turns 10</a> </div></div></li><li class="yzp-wrap-item esp-show-in-desktop" data-n="7" post-id="1272"><div class="yzp-item"><div class="yzp-item-img"> <img alt="BMW 650i Cabriolet launch" src="http://lucire.com/2011/0610i1.jpg"/> </div> <div class="yzp-item-title"> <a class="" data-href="https://jackyan.com/blog/2011/06/a-whinge-about-whinging/" rel="nofollow">A whinge about whinging</a> </div></div></li><li class="yzp-wrap-item esp-show-in-desktop" data-n="8" post-id="3581"><div class="yzp-item"><div class="yzp-item-img"> <img alt="Why paywalls are getting more prevalent; and &lt;i&gt;The Guardian Weekly&lt;/i&gt; rethought" src="https://jackyan.com/blog/2018/1110b1.jpg"/> </div> <div class="yzp-item-title"> <a class="" data-href="https://jackyan.com/blog/2018/11/why-paywalls-are-getting-more-prevalent-and-the-guardian-weekly-rethought/" rel="nofollow">Why paywalls are getting more prevalent; and <i>The Guardian Weekly</i> rethought</a> </div></div></li></ul></section>

In my blog
#Lucire receives second honour from #Luxlife; #Autocade reaches 41 million page views

jackyan.com/blog/2025/02/lucire-rece...

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More magic, from a shoot that appears in issue 50, photographed by Lindsay Adler.

https://www.instagram.com/p/DFxqms-xwm_/ #Lucire #fashion #mode #moda #modelling #NYC #NY #USA

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The membership sign-up page on Autocade World.

The membership sign-up page on Autocade World.

When I first built the #Lucire website in 1997, it was ‘Let’s keep it all free!’ and the ethos remains. We charge for the print magazines and other things. With #Autocade, I began with the same approach, charging for the yearbooks. However, our marketing […]

[Original post on mastodon.social]

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Lucire: Volante - Accommodation Guide - The global fashion magazine Lucire's selection of where to stay around the world. This page also includes the latest accommodation specials around the world. Many have been personally endorsed by our team while others have been recommended by credible sources known to us.

Fascinating to find old pages (this one from 2014) deep in the #Lucire website.

https://lucire.com/accom.shtml

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There has been a lot of red and orange in the last lot of #Lucire covers. Guess it reflects how damned hot the planet is getting.

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Lucire issue 29, with a spread featuring Laura Vandervoort. Laura's autograph is on the right-side page.

Lucire issue 29, with a spread featuring Laura Vandervoort. Laura's autograph is on the right-side page.

That time a #Lucire reader managed to meet actress #LauraVandervoort and asked her to sign the spread featuring her …

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@JenZaman @jackyan looking at #lucire coverage of London fashion week 11/12. Top trends: far-east, bold prints, colour, softness. Agreed?

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