How Gavin Newsom has started a viral merch battle against Donald Trump Governor of California Gavin Newsom is playing Donald Trump at his own game, with the increased use of memes and digs that define the president's online style. Now, he's mimicked Trump's merchandise scheme - and gone so far as to redefine 'MAGA'. Here's everything you need to know.

Can’t Out-Trump Trump? Yes, U CAN! Red Hats, Blue Laughs: Newsom Launches Satirical MAGA-Merch War www.euronews.com/culture/2025... #TrumpVsNewsom #Newsom #MAGAParody #PoliticalSatire #MerchMadness #MockTheMAGA with @filosia.bsky.social 🐬 #UnitedBlue 💙 #Resist ✌️