Obesity, complexity, and the lab: What 2025 taught us, and what comes next The complexity of working with the patient population in obesity continues to challenge traditional trial design. hVIVO looks to the year ahead.

#Obesity #cardiometabolicdiseases #earlyphaseresearch #clinicaltrialdesign #clinicaldevelopment #clinicaltrialsponsors #weightloss #obesitydrivencomorbidities #GLP1receptoragonists #MASLD #patientrecruitment #Personalisedtrialdesign #obesitytrials #cardiometabolicsector
zurl.co/ErmB8

Putting patients first: 5 strategic shifts making clinical trials patient-centric From gamified digital platforms to remote sample collection and agile site activation, sponsors are reimagining trial design.

#clinicaltrials #patientcentricclinicaltrials #clinicalresearch #clinicaltrialdesign #clinicaltrialdesign #patientengagement #healthoutcomes #patientrecruitment #reimaginingtrialdesign #CROs #FDA #EMA #CTEs #patientcentricclinicalresearch #clinicaltrialsponsors #patientcentrictrials
zurl.co/ZLNXL

Huge thanks to patient orgs like @netrf.org and @inca-netcancerday.bsky.social for their incredible work driving #patient awareness of trials!

We must ensure their efforts don't go unanswered.

#ClinicalTrials #DigitalHealth #PatientAdvocacy #patientrecruitment #healthequity

This isn't just a #NET issue- across 17 countries (2021-24):

📈 High Interest: 91% of cancer patients want to participate (CISCRP).

📉 Severe Leak: Only 20% of interested cancer patients actually get the timely, actionable info needed for a referral.

#patientrecruitment #clinicaltrials

🚨 The Leak is REAL.

Our analysis showed a staggering 78% of patient trial requests received NO response from sites OR were for trials that were already closed.

We called this the "Last Mile Leak" with Ken Getz from Tufts CSDD: bit.ly/3KnXcNm

#patientrecruitment #clinicaltrials

28-29 CLINICAL TRIALS - The Big Reset CLINICAL TRIALS - The Big Reset. Rebuilding the clinical trials landscape in the UK

#clinicaltrials #clinicaltrialslandscape #ABPI #OShaughnessyReview #NHS10YearHealthPlan #LifeSciencesSectorPlan #NCVR #clinicaltrialsetuptimes #clinicaltrialsregulation #CombinedReview #MHRA #NHSRECs #patientrecruitment #BePartofResearch
zurl.co/47hOW

Our new website for the PFOA II trial is live!
👉 kneeoa-trial.ch

Developed by @dkf.unibas.ch with the study team to support recruitment of patients with #patellofemoral #osteoarthritis.

📌 Clear study info
📌 FAQ section
📌 Easy contact + sharing

#PatientRecruitment @biomedizin.unibas.ch

Everyone says they want fast, affordable, convenient access to contraceptives. We're working on it!
#clinicaltrial #SBIR #patientrecruitment

Feel free to share!
Do you treat patients with
➡️ recurrent #herpes,
➡️ #aciclovir resistance,
➡️ and weakened immunity?
Then this #clinicaltrial may be relevant:
🔗 www.hsvclinicaltrial.com
#medicalresearch #newtherapies 💊 #patientrecruitment

Efficient Online Recruitment of Patients With #depressive Symptoms Using #SocialMedia #SoMe #hcsm: Cross-Sectional Observational Study Background: Over 80% of trials worldwide fail to complete patient recruitment within the initially planned time frame. Over the past decade, the use of #SocialMedia #SoMe #hcsm for recruitment in medical research has become increasingly popular. While Google and Facebook are well established, newer #SocialMedia #SoMe #hcsm channels such as Instagram and TikTok garner less research attention as recruitment tools. Although some studies have investigated the advantages and disadvantages of using #SocialMedia #SoMe #hcsm for recruitment, a considerable gap still exists in understanding the precise mechanisms and factors that make different #SocialMedia #SoMe #hcsm platforms most effective and cost-efficient for patient recruitment in #MentalHealth studies. Objective: This study evaluates the effectiveness of recruitment strategies implemented during the investigative phase of a validation study for a new suicidality assessment questionnaire optimized for primary care. Methods: We describe how online recruitment contributed to the enrollment of patients with #depressive symptoms for the validation of a suicidality questionnaire (Suicide Prevention in Primary Care), which required over 500 participants. To this end, we analyzed differences in sample demographics between traditionally recruited and online participants, compared advertising metrics and conversion rates, and conducted a cost-benefit analysis. Results: We found online recruitment to be a fast and efficient method of securing the required number of participants with #depressive symptoms for the study and increasing patient diversity. Considering the distribution of gender, age, and Patient #Health Questionnaire-9 scores, participants recruited offline and online were equally eligible for the study. Online recruitment demonstrated high advertising efficiency. For example, the study population responded well to video advertisements on #SocialMedia #SoMe #hcsm; these performed 50% to 70% more cost-efficiently than the best image advertisements. Moreover, a long website copy proved slightly better than a short version. Pixel tracking for improved advertisement targeting reduced advertising costs per suitable participant by 83.3%, making the advertisements 6 times more cost-efficient. Conclusions: #SocialMedia #SoMe #hcsm recruitment increased the diversity of patients in the studies and proved suitable for vulnerable and hard-to-reach populations. The total cost per patient recruited online was comparable to that achieved using offline methods, but overall recruitment progressed faster. In this study, implementing video advertisements and pixel tracking resulted in significant cost savings.

JMIR Mental Health: Efficient Online Recruitment of Patients With #depressive Symptoms Using #SocialMedia #SoMe #hcsm: Cross-Sectional Observational Study #MentalHealth #PatientRecruitment #SocialMedia #Healthcare #Research

Efficient Online Recruitment of Patients With #depressive Symptoms Using #SocialMedia #SoMe #hcsm: Cross-Sectional Observational Study Background: Over 80% of trials worldwide fail to complete patient recruitment within the initially planned time frame. Over the past decade, the use of #SocialMedia #SoMe #hcsm for recruitment in medical research has become increasingly popular. While Google and Facebook are well established, newer #SocialMedia #SoMe #hcsm channels such as Instagram and TikTok garner less research attention as recruitment tools. Although some studies have investigated the advantages and disadvantages of using #SocialMedia #SoMe #hcsm for recruitment, a considerable gap still exists in understanding the precise mechanisms and factors that make different #SocialMedia #SoMe #hcsm platforms most effective and cost-efficient for patient recruitment in #MentalHealth studies. Objective: This study evaluates the effectiveness of recruitment strategies implemented during the investigative phase of a validation study for a new suicidality assessment questionnaire optimized for primary care. Methods: We describe how online recruitment contributed to the enrollment of patients with #depressive symptoms for the validation of a suicidality questionnaire (Suicide Prevention in Primary Care), which required over 500 participants. To this end, we analyzed differences in sample demographics between traditionally recruited and online participants, compared advertising metrics and conversion rates, and conducted a cost-benefit analysis. Results: We found online recruitment to be a fast and efficient method of securing the required number of participants with #depressive symptoms for the study and increasing patient diversity. Considering the distribution of gender, age, and Patient #Health Questionnaire-9 scores, participants recruited offline and online were equally eligible for the study. Online recruitment demonstrated high advertising efficiency. For example, the study population responded well to video advertisements on #SocialMedia #SoMe #hcsm; these performed 50% to 70% more cost-efficiently than the best image advertisements. Moreover, a long website copy proved slightly better than a short version. Pixel tracking for improved advertisement targeting reduced advertising costs per suitable participant by 83.3%, making the advertisements 6 times more cost-efficient. Conclusions: #SocialMedia #SoMe #hcsm recruitment increased the diversity of patients in the studies and proved suitable for vulnerable and hard-to-reach populations. The total cost per patient recruited online was comparable to that achieved using offline methods, but overall recruitment progressed faster. In this study, implementing video advertisements and pixel tracking resulted in significant cost savings.

JMIR Mental Health: Efficient Online Recruitment of Patients With #depressive Symptoms Using #SocialMedia #SoMe #hcsm: Cross-Sectional Observational Study #MentalHealth #SocialMedia #Depression #PatientRecruitment #ResearchStudy

Keeping patient recruitment in mind from the outset helps ensure the biotech C-suite hit their milestones.

#biotech #patientrecruitment #clinicaltrials #cpro

Need help with patient recruitment?
We provide fast, reliable, and tailored recruitment solutions to power your studies.
Let’s find the right participants together.

#PatientRecruitment #ClinicalResearch #StudySupport

An intro to the role of Chief Patient Recruitment Officer - CPRO - for a Biotech.

#biotech #clinicalresearch #clinicaltrials #patientrecruitment #cpro

An intro to the role of Chief Business Officer - CBO - for a Biotech.

#biotech #clinicalresearch #clinicaltrials #patientrecruitment #chiefbusinessofficer

An intro to the role of Chief Operating Officer - COO - for a Biotech.

#biotech #clinicalresearch #clinicaltrials #patientrecruitment

An intro to the role of Chief Financial Officer - CFO - for a Biotech.

#biotech #clinicalresearch #clinicaltrials #patientrecruitment

An intro to the role of Chief Medical Officer - CMO - for a Biotech.

#biotech #clinicalresearch #clinicaltrials #patientrecruitment

An intro to the role of CSO for a Biotech.

#Biotech #clinicalresearch #ClinicalTrials #patientrecruitment

An intro to the role of CEO for a Biotech.

#Biotech #clinicalresearch #ClinicalTrials #patientrecruitment

An introduction to a series of vids outlining the key C-suite roles that help with biotech success.

#clinicaltrials #clinicalresearch #patientrecruitment #biotech

Why wait until your trial is 'in rescue' before looking at the issues of patient recruitment? An overview of a talk I recently gave to the New Jersey Chapter of the Association of Clinical Research Professionals (ACRP).

#acrp #patientrecruitment #clinicaltrials #clinicalresearch

Most clinical trials have a series of procedures in place that are simply imposed on the participants regarding when and how they take part.

#clinicaltrials #patientrecruitment #patientengagement #patientexperience

The word omnichannel is often used in the context of marketing. Essentially it means that an organization or brand is being promoted through multiple methods, with each one retaining a consistency of messaging and appearance.

#clinicaltrials #patientrecruitment #marketing

Following on from the idea of having a trial-specific website, I’m often bemused by the fact that sponsor organizations and CROs don’t seem inclined to have websites that are focused on specific therapy areas.

#clinicaltrials #patientrecruitment

Despite this being 2023, nearly 2024 now, I still see plenty of clinical trials that don’t utilize the internet for recruiting patients. {This series of videos was previously posted on other platforms}.

#clinicaltrials #patientrecruitment #digitalads

Another method of recruiting patients into clinical trials that should be valuable is to use such things as a patient’s health records, lab test results, and insurance claims data.

#clinicaltrials #patientrecruitment #clinicalresearch

Continuing the theme of the best methods of recruiting patients for clinical trials, reaching out to patients ‘where they are’ is another approach that should be able to deliver good results.

#clinicaltrials #patientrecruitment #patientengagement #patientadvocacygroups

Having looked at what I consider to be the ideal method for recruiting patients - doctor referrals - I’ll share a few other thoughts on the best methods of recruiting patients as things are today.

#clinicaltrials #patientrecruitment

I’m often asked what’s the best method to use for recruiting patients into clinical trials. And the answer is usually prefaced with ‘it depends’ as each trial will have its own circumstances that need to be addressed.

#clinicaltrials #patientrecruitment