#salesmetrics #salesperformance #socialselling #digitalselling #socialenablement | Bertrand Godillot Ils ont une expression qui me plaît : ils appellent les indicateurs traditionnels comme le nombre d'appels passés ou d'e-mails envoyés des "mesures de vanité". 🤡 Dans le dernier épisode de The...

Les indicateurs traditionnels sont des "mesures de vanité" qui ne mesurent pas les résultats. buff.ly/FsgoqPw by @bgodillot.bsky.social @OdysseusAndCo #SalesMetrics #SalesPerformance #SocialSelling #DigitalSelling #SocialEnablement

Over the last 12 quarters, we've seen an increase in CAC payback rates from 20 months in Q1 of 22 up to 34 months in Q4 of 24.

That's a 70% increase over the last 12 quarters.

That's crazy.

#SaaS #SalesMetrics #GoToMarket #CACPayback #MagicNumber #ARRGrowth #SaaSMarketing #RevenueGrowth

GTM efficiency is crashing. CAC payback is up 70%, and the magic number is down 35% in just 12 quarters. Why? Growth is slowing faster than companies are cutting spend.

Head to our Youtube channel for the full breakdown.

#SaaS #SalesMetrics #GoToMarket

Discover how to evaluate your pricing strategy effectively! Learn essential metrics like sales volume and profit margins that help ensure your products and services are priced correctly to attract customers and sustain your business. #ProductPricing #BusinessStrategy #SalesMetrics #ProfitMargins