About me: I bring 7+ years of experience in science communication that’s helped me developed an understanding for what scientists need tell their story and establish their digital presence.
#SciComm
#ResearchCommunity
#STEMCommunity
#AcademicsOnBluesky
#WebDesign
#ScienceBranding
Tag a new investigator who could use a fresh brand for their lab! ✨ #NewInvestigator #ScienceBranding #LabLogos #EarlyCareerResearcher #NewPI #EarlyCareerResearcher #SciComm
A logo for a European research consortium on lung cancer shows a blue and teal lung. The bronchial tree is made of lines and connecting dots.
After many turns, this is where we landed – the final logo! 🖌️✨
#LogoDesign #CreativeProcess #ScienceBranding
The ever-changing particle cloud at the heart of the new PSI brand design may seem wild and unpredictable but it is not arbitrary. The whole idea was inspired by the fascinating visual output of PSI research.
@psich.bsky.social
#rebranding #sciencebranding #sciencecommunication #logodesign
Managing science brands is one of the trickiest:
→ Walking the fine line between self-promotion and integrity with zero margin for error
→ Being rigorous while ensuring freedom of research
→ Creating trust in the face of inherent change
#branding #sciencebranding
full read: shorturl.at/419vc
Rebranding Paul Scherer Institute PSI was a unique opportunity. You can check out our full PSI case now online.
www.scholtysik.ch/projekte/pau...
#rebranding #sciencebranding #logodesign #sciencecommunication
Capturing the pioneering spirit of a global scientific community.
Our case study about the transformational rebranding for ESCMID – European Society of Clinical Microbiology and Infectious Diseases is live:
scholtysik.ch/en/projekte/ESCMID.html
#branding #sciencebranding #brandstrategy #escmid