![“Unlike many people in the company, I was not afraid of Yamauchi-san. I had already fought with him over different issues and I also sometimes publicly opposed his ideas. But Iwata turned me down and said ‘No, we will still give it a try. See what you can do with [it].’ We were both bothered by this, especially since it meant that we had to start all over with our project! So I tried to put my team at ease and I told them ‘I have some experience working with double screens, we will give it our best shot and we’ll see, don’t worry.’ It became Project Nitro, released in 2004 under the name Nintendo DS...”
The radical nature of the Nintendo DS was so out there that even internally, their employees didn’t know what to make of it.](https://cdn.bsky.app/img/feed_thumbnail/plain/did:plc:lvnysywy5gahsqpakmlvnlnc/bafkreifdwicqp4yl3z6o42uijb6tdtgswn7j4hs2rkp76dp66v3ikm32vq)
“Unlike many people in the company, I was not afraid of Yamauchi-san. I had already fought with him over different issues and I also sometimes publicly opposed his ideas. But Iwata turned me down and said ‘No, we will still give it a try. See what you can do with [it].’ We were both bothered by this, especially since it meant that we had to start all over with our project! So I tried to put my team at ease and I told them ‘I have some experience working with double screens, we will give it our best shot and we’ll see, don’t worry.’ It became Project Nitro, released in 2004 under the name Nintendo DS...” The radical nature of the Nintendo DS was so out there that even internally, their employees didn’t know what to make of it.
Back to work. 🚧
#THIRDPILLAR
