We unveiled a new brand identity and tagline, #WherePurposeMeetsPassion, on Dec. 2. Proud to share our Strategic Comms and Branding team earned the 2026 Platinum Award for Body of Work from the AVA Digital Awards. Thanks to everyone at UTMB who helped bring this vision to life. https://utmb.us/f3l

We’ve been thrilled to see so much excitement and support for our refreshed brand across our campuses and communities! In this video, Dr. Reiser provides insights into the importance and meaning behind our new shield.

#WherePurposeMeetsPassion #WeAreUTMB

Still riding the momentum from yesterday’s brand reveal! Our refreshed identity marks the next chapter in our 130+ year legacy. Our employees showed incredible enthusiasm and unity, proving that purpose and passion drive everything we do at UTMB. #WherePurposeMeetsPassion #WeAreUTMB

We’re pleased to announce that Patrick Sweet, DO, Assistant Professor of Clinical Practice, has been named the inaugural holder of the M. Ruth Baxter, MD and Virgil C. Baxter, MD Professorship in Internal Medicine. Effective Apr 1, 2025–Mar 31, 2028. #UTMB #MedEd #MedSky #WherePurposeMeetsPassion

For more than 130 years, UTMB has educated, discovered, and cared for generations of Texans and beyond. Today, a new day begins with a new logo, a new tagline, and the same unwavering purpose. We are UTMB. Where purpose meets passion.

#WeAreUTMB #WherePurposeMeetsPassion