Meghan Markle’s As Ever Wades into Trademark Rights Tussle Meghan Markle rebranded American Riviera Orchard to As Ever, which is the name of a New York City apparel brand started in 2015 repurposing vintage finds.

Trademark infringement? Meghan Markle's rebrand to As Ever wades into possible rights issue.

#fashionlaw #apparellaw #trademarks

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