“Genève - La gare des Eaux-Vives en 1944, Suisse”

#photography #bromideprint #1940s #trains #Switzerland

John Havinden (1908 – 87) was a commercial photographer influenced by Surrealism and Modernist ideals. The false starry background combined with the superimposed geometric shapes in Per Annum (1936) suggests a representation of outer space which speaks to Surrealist principles of exploring the subconscious. Innovative modernist photographer; Havinden established the commercial photography firm Gretton Photographers in 1930 with financial backing from Madame Yevonde. Worked mainly for Crowford's Advertising Agency for which his brother, the artist Ashley Havinden was Director; notable campaigns for HMV, Standard Cars and Monte Carlo. His stark, precise and geometric photographs spoke of the modernist ideals appearing in architecture, design and photography.

Per annum
bromide print
1936
John Havinden
1908-1987
British

#photography #surrealistphotography #geometric #outerspace #bromideprint #johnhavinden #perannum #britishphotography #modernism #modernistphotography #circa1936