Amazon acquires Globalstar to add direct-to-device coverage to Amazon Leo Amazon acquires Globalstar, adding direct-to-device satellite coverage to Amazon Leo and absorbing Apple's Emergency SOS satellite infrastructure globally.

Amazon acquires Globalstar to add direct-to-device coverage to Amazon Leo #Amazon #Globalstar #SatelliteCoverage #TechNews #EmergencySOS

Basis embeds Protected by Mediaocean for live AI verification inside campaigns Basis and Mediaocean integrate Protected on April 14, 2026, bringing AI-driven brand safety, attention, and quality verification into live campaign activation.

Basis embeds Protected by Mediaocean for live AI verification inside campaigns #DigitalMarketing #BrandSafety #ArtificialIntelligence #AdTech #CampaignManagement

Audit finds Google, Meta and Microsoft set ad cookies after users opt out An independent audit of 7,000+ California websites found Google, Meta and Microsoft setting ad cookies despite opt-out signals, with $5.8B in potential fines.

Audit finds Google, Meta and Microsoft set ad cookies after users opt out #Privacy #DataProtection #DigitalMarketing #AdTech #Cookies

Criteo and TripleLift bet on deterministic commerce data to crack offsite advertising Criteo's Commerce Audiences pair with TripleLift's curation layer to deliver SKU-level purchase signals across web, mobile, and CTV with Deal ID activation.

Criteo and TripleLift bet on deterministic commerce data to crack offsite advertising #Criteo #TripleLift #AdTech #Commerce #DataDrivenMarketing

Canva buys Simtheory and Ortto to turn a design tool into a full work platform Canva on April 8 acquired Simtheory and Ortto, adding agentic AI orchestration and a customer data platform with 11,000 customers to its growing martech stack.

FYI: Canva buys Simtheory and Ortto to turn a design tool into a full work platform #Canva #MarTech #DigitalMarketing #AI #CustomerExperience

Instagram brings 13+ content ratings and Limited Content setting to India Instagram expanded its 13+ content rating and new Limited Content setting to India on April 9, 2026, tightening default protections for all users under 18.

FYI: Instagram brings 13+ content ratings and Limited Content setting to India #Instagram #ContentRatings #SocialMedia #OnlineSafety #YouthProtection

Pacvue Agent promises 200x faster commerce media workflows Pacvue launched an AI agent on April 14, 2026, promising workflows up to 200x faster, 80x quicker time to insight, and 54% performance gains for Amazon Ads.

ICYMI: Pacvue Agent promises 200x faster commerce media workflows #Pacvue #AI #Ecommerce #DigitalMarketing #AmazonAds

Montana subpoenas Ford and Stellantis over secret vehicle driving data deals Montana AG Austin Knudsen issued investigative demands to Ford and Stellantis demanding all records on connected vehicle data sold to insurers and data brokers.

ICYMI: Montana subpoenas Ford and Stellantis over secret vehicle driving data deals #Montana #Ford #Stellantis #VehicleData #DataPrivacy

Amazon Ads delays advertiser payment overhaul to August after pushback Amazon Ads delays payment overhaul to August 1 after advertiser feedback, offering account balance deductions, Pay by Invoice, and five months of click credits.

ICYMI: Amazon Ads delays advertiser payment overhaul to August after pushback #AmazonAds #DigitalMarketing #Advertising #PPC #AdTech

Viant buys TVision for $40M to end TV's self-measurement problem Viant Technology acquires TVision for $40M, gaining second-by-second attention data for its programmatic platform to challenge walled garden self-reporting.

ICYMI: Viant buys TVision for $40M to end TV's self-measurement problem #Viant #TVision #Television #DataAnalytics #ProgrammaticAdvertising

Viant buys TVision for $40M to end TV's self-measurement problem Viant Technology acquires TVision for $40M, gaining second-by-second attention data for its programmatic platform to challenge walled garden self-reporting.

ICYMI: Viant buys TVision for $40M to end TV's self-measurement problem #Viant #TVision #Television #DataAnalytics #ProgrammaticAdvertising

Google ends Dynamic Search Ads: DSA upgrades to AI Max in September Google today announced Dynamic Search Ads will automatically upgrade to AI Max for Search campaigns in September 2026, retiring a format that has defined search automation for years.

ICYMI: Google ends Dynamic Search Ads: DSA upgrades to AI Max in September #GoogleAds #DigitalMarketing #SearchAds #AI #PPC

76% of marketing pros use GenAI daily, but governance lags behind ProGEO.ai surveyed 112 marketers in March 2026 and found 75.9% use GenAI daily, but only 43.8% of organizations enforce usage policies with technical controls.

ICYMI: 76% of marketing pros use GenAI daily, but governance lags behind #GenAI #MarketingTrends #DigitalMarketing #AIinMarketing #MarketingGovernance

OpenAI's ads manager is live - and the barrier to entry just dropped OpenAI has quietly rolled out an ads manager for ChatGPT, cutting the minimum spend threshold from $250,000 to $50,000 as it races toward a planned IPO this year.

FYI: OpenAI's ads manager is live - and the barrier to entry just dropped #OpenAI #ChatGPT #AdsManager #DigitalMarketing #Advertising

Kenya fines a health app KES 50,000 for using a doctor's photo without consent Kenya's data regulator ordered ESHE Community to pay KES 50,000 and remove promotional TikTok and Instagram videos after publishing a doctor's photo without verified consent.

FYI: Kenya fines a health app KES 50,000 for using a doctor's photo without consent #Kenya #Healthcare #DataPrivacy #Consent #HealthTech

Google merges all ads developer tools into one hub - is it enough? Google launched a unified Advertising and Measurement Developers Hub on April 6, covering APIs, SDKs, tagging, analytics, and publisher tools in one portal.

FYI: Google merges all ads developer tools into one hub - is it enough? #GoogleAds #DigitalMarketing #AdTech #MarketingTools #Analytics

Meta upgrades Pixel and Conversions API to close the gap for small advertisers Meta today announced AI-powered Meta Pixel updates and a one-click Conversions API setup, cutting technical barriers for small business advertisers on Facebook.

ICYMI: Meta upgrades Pixel and Conversions API to close the gap for small advertisers #Meta #Pixel #ConversionsAPI #SmallBusiness #DigitalMarketing

Google Pay API adds recurring, deferred and auto-reload transaction types Google Pay API now supports recurring, deferred and automatic reload merchant-initiated transactions, with token lifecycle notifications for payment continuity.

ICYMI: Google Pay API adds recurring, deferred and auto-reload transaction types #GooglePay #PaymentAPI #Fintech #MobilePayments #Ecommerce

Adobe study: SMBs using AI content tools save $6K and gain revenue Adobe's survey of 431 small business owners finds AI tools save 175 hours and nearly $6,000 annually on social media content, with 47% reporting revenue gains.

ICYMI: Adobe study: SMBs using AI content tools save $6K and gain revenue #AI #SmallBusiness #SocialMediaMarketing #ContentCreation #RevenueGrowth

Mediavine brings 18,000 publishers' audience data into Index Marketplaces Mediavine and Index Exchange today launched curated audiences in Index Marketplaces, making publisher first-party data and UID2 segments live via curated deals.

Mediavine brings 18,000 publishers' audience data into Index Marketplaces #Mediavine #IndexMarketplaces #AudienceData #Publishers #UID2

Only 15% of users trust AI search results, Yelp study finds Yelp and Morning Consult surveyed 2,202 U.S. adults and found only 15% trust AI search platforms "a lot," with 51% describing results as a "walled garden."

Only 15% of users trust AI search results, Yelp study finds #AI #SearchResults #TrustInAI #YelpStudy #DigitalTrust

HuffPost UK picks Taboola's DeeperDive as AI eats into publisher clicks HuffPost UK selects Taboola's DeeperDive, a GenAI answer engine embedded directly on-site, to claw back readers and ad revenue lost to AI search platforms.

HuffPost UK picks Taboola's DeeperDive as AI eats into publisher clicks #AI #DigitalMarketing #ContentMarketing #HuffPost #Taboola

Google AdSense Offerwall is generally available - what it means Google AdSense today made Offerwall generally available, adding email collection in beta, rewarded ads, and unconsented traffic monetization for publishers.

FYI: Google AdSense Offerwall is generally available - what it means #GoogleAdSense #Offerwall #DigitalMarketing #Monetization #RewardedAds

Nexxen's AI-native DSP UI signals a shift in who controls the machine Nexxen launched an AI-native DSP interface and expanded its nexAI DSP Assistant on April 6, covering pre-campaign QA, deal diagnostics, and mid-flight optimization.

FYI: Nexxen's AI-native DSP UI signals a shift in who controls the machine #Nexxen #AInative #DSP #DigitalMarketing #AdTech

Google sets June 15 deadline to stop hijacking users' back button Google today named back button hijacking an explicit spam violation, with enforcement beginning June 15, 2026 - two months after today's policy announcement.

FYI: Google sets June 15 deadline to stop hijacking users' back button #Google #BackButtonHijacking #SEO #DigitalMarketing #SpamViolation

Intentsify hits 20% revenue growth and goes global with 700+ B2B audience segments Intentsify reports 20% YOY revenue growth in Q1 2026, launches 700+ pre-built B2B audience segments in The Trade Desk and DV360, and expands to 90+ countries.

Intentsify hits 20% revenue growth and goes global with 700+ B2B audience segments #Intentsify #RevenueGrowth #B2BMarketing #GlobalExpansion #AudienceSegmentation

Grocery TV adds third-party sales lift data to its in-store ad network Grocery TV and ABCS Insights launch third-party in-store sales lift measurement, using a 41 million-household panel combining receipt and card transaction data.

Grocery TV adds third-party sales lift data to its in-store ad network #GroceryMarketing #AdTech #SalesLift #RetailAnalytics #InStoreAdvertising

HubSpot launches AEO tool as organic traffic drops 27% for its customers HubSpot today launched its Answer Engine Optimization tool to help marketers track brand visibility across ChatGPT, Gemini, and Perplexity, priced at $50/month.

HubSpot launches AEO tool as organic traffic drops 27% for its customers #HubSpot #AEO #DigitalMarketing #SEO #ContentMarketing

Google Maps uses Gemini to stop fake edits and blocks review extortion scams Google Maps today uses Gemini to block fake place edits and stops review extortion scams pre-publication. Google removed 292M policy-violating reviews in 2025.

Google Maps uses Gemini to stop fake edits and blocks review extortion scams #GoogleMaps #Gemini #FakeReviews #ReviewScams #OnlineSafety

IAS opens beta for tool that blocks low-quality AI content near ads IAS launched an open beta on April 2 for Low-Quality GenAI Avoidance, letting advertisers block AI slop via Context Control before and after the bid.

FYI: IAS opens beta for tool that blocks low-quality AI content near ads #DigitalMarketing #AI #Advertising #ContentQuality #ProgrammaticAds