Innovative Collaboration between Public, Private, and Academia Enhances Atami's Tourism Value JTB Corporation collaborates with universities and local businesses to develop a new tourism model in Atami, focusing on Gen Z engagement.

Innovative Collaboration between Public, Private, and Academia Enhances Atami's Tourism Value #Japan #Gen_Z_Engagement #ATAMI #JTB_Corporation #Atami_Tourism

New Sustainable Tourism Experience 'Green Slow Mobility' Trial Launch in Atami HIS collaborates with Atami Tourism Bureau to enhance cultural and artistic experiences in Atami through eco-friendly electric vehicles.

New Sustainable Tourism Experience 'Green Slow Mobility' Trial Launch in Atami #Japan #ATAMI #HIS_Japan #Green_Slow_Mobility #Atami_Tourism