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Distract yourself from the world by pre-ordering the @nursingclio.bsky.social reader (published by @rutgersupress.bsky.social), out in September 2025! I have written a chapter on sleeping pregnancies in the #ColonialMaghreb for it! #histmed #ColonialMedicine #newbook

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I am always amused by French publications that anachronistically ascribe a habit in the #ColonialMaghreb to the Qur'an. In 1903, for example, Pagès stated: "In hot climates coffee is convenient because other liquors are not: Mahomet recommended the use of it wisely in the Coran"! #Orientalism 🗃️☕

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Black and white photo of an Algerian worker in a dark dress in front of vines. Their hair is covered. On their shoulder is a basked full of grapes.

Available via Gallica: https://gallica.bnf.fr/ark:/12148/bpt6k55862125/f15.item

Black and white photo of an Algerian worker in a dark dress in front of vines. Their hair is covered. On their shoulder is a basked full of grapes. Available via Gallica: https://gallica.bnf.fr/ark:/12148/bpt6k55862125/f15.item

The journal "L'Afrique du Nord Illustrée" is a treasure trove for people interested in #DrinkingStudies in the #ColonialMaghreb. This photo from 1910 shows an Algerian worker in one of the many vineyards of the French colony. 🗃️🍷

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Preview
Branding the Middle East This edited volume investigates place, product, and personal branding in the Middle East and North Africa, including some studies from adjacent regions and the wider Islamicate world. Going beyond sim...

I wrote a chapter on the history of the French apéritif Byrrh in the #ColonialMaghreb with the title "Selling Alcohol to the Muslims?", for the book #BrandingTheMiddleEast in 2023. The whole book is #OpenAcess, so do have a look! www.degruyter.com/document/doi... #ColonialAdverts #DrinkingStudies 🗃️🍸

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Colonial advert showing a presumably European woman in a turban, looking towards you, while drinking a glass of champagne. Below her, on a black background, it says "Mousse d'Islam", i.e. "foam of Islam". Below the advert, is the following description: "Grands Vins d'Algérie".

Colonial advert showing a presumably European woman in a turban, looking towards you, while drinking a glass of champagne. Below her, on a black background, it says "Mousse d'Islam", i.e. "foam of Islam". Below the advert, is the following description: "Grands Vins d'Algérie".

Another great example is this astonishing 1922 advert for "Mousse d'Islam" (!), an Algerian champagne. The advert depicts a presumably European woman in a turban. Available via Gallica (gallica.bnf.fr/ark:/12148/b...) 🍸 #DrinkingStudies #ColonialAdverts #AlcoholInIslam #ColonialMaghreb #Orientalism

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