Ontem e hoje: revistas. Amanhã, idem. Esta é a Future of Magazine Conference, na Lusófona, em Lisboa. Um evento do MagLab e do Cicant. Já falei sobre “ciência” e revistas de estilo de vida. Amanhã, revistas para crianças, História e efemérides.

#FoM25 #FutureofMagazineConference #MagLab

Black and white image of four people on a Festival of Marketing stage, hosted by Marketing Week magazine. A mixed-race woman in black jumpsuit and white trainers is stood near lectern next to three people seated. The lectern has event branded and ‘THE FUTURE MARKETER’ written in white bold text. The headline on the presentation screen behind the speaker reads: ‘Let me tell you a story’.

It was a thrill to speak on authenticity in the age of AI on the Future Marketer stage at Marketing Week’s #FOM25 yesterday.

Not all stories are equal. Only by understanding and empathising with our audiences can we be confident in telling the right story 📕 >