Most partnership programs measure conversions.
That’s incomplete.
The real question: what wouldn’t have happened without the partner?
Incrementality separates true growth from captured demand.
gen3marketing.com/blog/partner...
#PartnershipMarketing
✦ Dub Partners : l’affiliation mesurable, enfin.
👉 Create affiliate program : https://refer.dub.co/Dub-Partners
Et si vos liens devenaient votre tableau de bord ?
#KingLand #Affiliation #PartnershipMarketing #Attribution #GrowthMarketing #SaaS #Analytics #MarketingDigital
⟡ Fiche d’impact :…
How do you leverage partnerships and collaborations to expand your reach and grow your business? #PartnershipMarketing
The Art of Strategic Partnership: A Guide to Growth #corporatepartnerships #partnershipbenefits #channelpartners #findingpartners #partnershipmarketing #partnershipagreement #strategicalliances #B2Bpartnerships #businessdevelopment #jointventures
Partnership marketing fails when goals misalign, value skews, or attribution breaks.
It succeeds when structure, accountability, and shared purpose lead.
Avoid the common pitfalls 👇
gen3marketing.com/blog/partner...
#PartnershipMarketing #DigitalStrategy
It’s time for Rakuten Advertising DealMaker Canada 🇨🇦
The Gen3 team is ready for a full day of learning, networking, and building stronger partnerships in Toronto.
#AffiliateMarketing #PartnershipMarketing
What a week at #CJU25 🌴
A huge thank you to CJ for hosting an incredible conference and to everyone who joined us in Santa Barbara for the final PareshConnect of 2025.
Next stop: Canada. 🍁
#AffiliateMarketing #PartnershipMarketing #CJU25 #PareshConnect #DigitalMarketing
It's all about trust now...
@impactdotcom sees strong Q2 as consumers seek out trusted communities...
#partnershipmarketing #DigitalMarketing
We’re heading to CJU25 🌴
👉 Three days.
👉 1,000+ leaders in partnership marketing.
👉 Santa Barbara’s coastline as the backdrop.
If you’ll be at CJU25, let’s connect.
#CJU25 #AffiliateMarketing #PartnershipMarketing
The Power of B2B Brand Collaborations: Marketing Lessons. #B2Bbrandcollaborations #B2Bmarketingstrategy #B2B #collaborativemarketing #marketingpartnerships #partnershipmarketing #professionalservices #professionalservicesmarketing #strategicpartnerships >>>
Affiliate Summit East is live in NYC
📍 Find Gen3 at Table 7 (7th floor – Reserved Meeting Zone)
🔵 Look for the blue balloons
Booked a meeting? We’ll see you there.
Not yet? Stop by and connect in person.
#AffiliateMarketing #PerformanceMarketing #AffiliateSummit #PartnershipMarketing
Gen3 is heading to #AffiliateSummit East in NYC
👉 Aug 4–5
👉 Table 7, 7th floor (Reserved Meeting Zone)
🔵 Look for the blue balloons
Use the app to schedule a meeting or stop by and connect.
#AffiliateMarketing #PerformanceMarketing #PartnershipMarketing #DigitalMarketing
“𝘗𝘙 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘦𝘴 𝘵𝘩𝘢𝘵 𝘥𝘳𝘪𝘷𝘦 𝘵𝘳𝘢𝘧𝘧𝘪𝘤, 𝘰𝘳𝘥𝘦𝘳𝘴, 𝘢𝘯𝘥 𝘳𝘦𝘷𝘦𝘯𝘶𝘦.”
That’s the Gen3 approach to Performance PR, measurable, strategic, and built for outcomes.
📘 Read the Performance PR Journal:
gen3marketing.com/marketing-re...
#PerformancePR #AffiliateMarketing #DigitalMarketing #PartnershipMarketing
𝘐𝘯𝘤𝘦𝘯𝘵𝘪𝘷𝘦𝘴 influence outcomes.
Janet Antonelli explains how 𝗮𝗰𝘁𝗶𝘃𝗲 and 𝗽𝗮𝘀𝘀𝗶𝘃𝗲 rewards programs shape affiliate performance, from cashback to loyalty and conversions.
gen3marketing.com/blog/rewards...
#AffiliateMarketing #LoyaltyPrograms #PartnershipMarketing
Heading to iPX London this Wednesday? Connect with the Gen3 UK team on-site, including SVPs Bruce Clayton and Greg Baines.
🎯 Book a meeting: events.impact.com/attendee-log...
#iPX2025 #AffiliateMarketing #PartnershipMarketing
Next stop for ᴘᴀʀᴇꜱʜᴄᴏɴɴᴇᴄᴛ:
𝐒𝐚𝐧𝐭𝐚 𝐁𝐚𝐫𝐛𝐚𝐫𝐚 🌴
Gen3’s signature networking event returns during CJU, Sept 8.
📩 RSVP now to join industry partners.
👉 Sponsorships available.
🔗 pareshconnect.com/rsvp-cju-2025/
#CJU2025 #AffiliateMarketing #PartnershipMarketing
Gen3 UK will be at iPX London, June 25 at the Science Museum.
Bruce Clayton (SVP) & Greg Baines (SVP) will join brands, partners & peers across the partnership space.
Book a meeting with the team
👉 events.impact.com/attendee-log...
#iPX2025 #PartnershipMarketing
Partnership marketing goes beyond affiliate.
This Gen3 guide outlines how brands are working with influencers, loyalty platforms, commerce content, fintech, and co-branded partners... and what it takes to make those relationships perform.
gen3marketing.com/blog/partner...
#PartnershipMarketing
From CPA to awareness, Gen3 and Leonisa made every piece work harder... together.
Shortlisted: Partnership of the Year
US Partnership Awards 2025
🔗 gen3marketing.com/news/2025-us...
#FullFunnelMarketing #AffiliateStrategy #PartnershipMarketing
Smart alignment. Trusted partners. Measurable performance.
Gen3 and Philo are shortlisted for Best Performance-Based Partnership at the 2025 US Partnership Awards.
Explore performance partnerships. ⤵️
gen3marketing.com/news/2025-us...
#AffiliateMarketing #MarketingGrowth #PartnershipMarketing
🎪 Affilifest lands in Margate.
Affiliate minds, coastal vibes.
Gen3 is in the mix with Mel, Elise & Mikey on the ground.
Conversations, connections, all by the sea.
Reflections coming soon from James Little.
#Affilifest #PartnershipMarketing
