Seasonal spikes aren’t a strategy.
For a lifestyle footwear brand facing post-holiday drop-off, we built a performance PR model designed for year-round impact — driving +1000% YoY growth during launch.
gen3marketing.com/case-studies...
#PerformancePR
Performance PR isn’t traditional PR with tracking added on.
For a lifestyle footwear brand, editorial storytelling + affiliate economics + search alignment drove scalable growth, including +1000% YoY.
gen3marketing.com/case-studies...
#PerformancePR #AffiliateMarketing #DigitalMarketing
AI is changing how mass media partners handle affiliate content.
Newsletters. Creator integrations. Off-site commerce plays.
The channel is evolving 👇
gen3marketing.com/blog/google-...
#AffiliateMarketing #PerformancePR #SEO
62% of shoppers look to publisher content before they search.
Performance PR helps brands show up with trust, timing, and ROI.
This is how Gen3 does it 👇
gen3marketing.com/affiliate-ma...
#PerformancePR #AffiliateMarketing
𝘼𝙛𝙛𝙞𝙡𝙞𝙖𝙩𝙚 is evolving.
Gen3’s Performance PR research shows how new channels are driving growth beyond traditional placements.
Read here 👇
gen3marketing.com/marketing-re...
#PerformancePR #AffiliateMarketing
Buzz alone doesn’t drive growth.
Gen3’s Performance PR turned early press for a fold-up bag into measurable sales:
+213% revenue | 5x ROAS | 887M+ reached
Full case study 👇
gen3marketing.com/case-studies...
#PerformancePR #DigitalMarketing
71% of shoppers want AI in their buying journey.
Product discovery is moving from search to generative answers.
Brands must adapt... fast.
🔗 gen3marketing.com/blog/google-...
#AffiliateMarketing #PerformancePR #SEO
“𝘗𝘙 𝘴𝘵𝘳𝘢𝘵𝘦𝘨𝘪𝘦𝘴 𝘵𝘩𝘢𝘵 𝘥𝘳𝘪𝘷𝘦 𝘵𝘳𝘢𝘧𝘧𝘪𝘤, 𝘰𝘳𝘥𝘦𝘳𝘴, 𝘢𝘯𝘥 𝘳𝘦𝘷𝘦𝘯𝘶𝘦.”
That’s the Gen3 approach to Performance PR, measurable, strategic, and built for outcomes.
📘 Read the Performance PR Journal:
gen3marketing.com/marketing-re...
#PerformancePR #AffiliateMarketing #DigitalMarketing #PartnershipMarketing
Performance PR in action.
Allbirds and Gen3 launched the Tree Glider with strategy, timing, and precision placement.
Shortlisted: Best Performance PR Campaign
🔗 gen3marketing.com/news/2025-us...
#PerformancePR #DigitalMarketing #MediaStrategy
New thinking on Performance PR. New ways to drive full-funnel growth.
Our latest industry study explores how editorial visibility connects with commercial outcomes
Read the study. ⤵️
gen3marketing.com/performance-...
#PerformancePR #DigitalStrategy
👟 Performance PR that delivers:
👉 +177% revenue growth
👉 96 high-impact media placements
👉 A commerce event that converted
See how smart PR turns visibility into real results ⤵️
🔗 gen3marketing.com/case-studies...
#PerformancePR #SustainableFootwear #Marketing
Most PR stops at coverage. Performance PR drives results.
☝️ +213% revenue growth
☝️ 5X ROAS
☝️ 887M+ consumers reached
Gen3’s Performance PR team made media work harder for a travel brand’s Fold-Up Bag.
📖 Read the case study → gen3marketing.com/case-studies...
#AffiliateMarketing #PerformancePR
