The Purple Pound Pot of Gold. The Purple Pound (money disabled people spend) is worth over £274 billion annually, in the UK alone, and estimated $8 Trillion worldwide.

Does an increasingly confident and independent disabled population lead to greater commercial clout? #PurplePound #RethinkRetail #Access4All #HighStreet #innovation #disability

medium.com/@gavinaneate...

Discover how to tap into the power of the Purple Pound in our guide to accessible #eCommerce (zurl.co/Izzwn) or take a free #accessibility health check on your site this sales season (zurl.co/Dmjm0).

#A11y #Marketing #PurplePound #BlackFriday #CyberMonday

The #PurplePound is worth £274 billion a year. By improving the #accessibility of your site, your business can tap into that spending power and enhance the customer service experience for everyone. Learn 5 ways to improve #eCommerce accessibility: zurl.co/wEVXi

#A11y

An infographic for Purple Tuesday displays the following information to make businesses consider if they are losing revenue: There are 1.8 billion disabled people worldwide (1 in 6 people), with a spending power of £247 billion pounds. 70% of disabled people will not return to a business due to poor customer service and 90% of businesses are missing out on a market worth more than many economies. A laptop is showing that only 3% of the web is accessible, this is next to the top 2025 homepage errors which are 79% low contrast text, 55% lacking alt text, 48% no form labels, 45% empty links. Test if your website is accessible for free at www.horlix.com.

The power of the #PurplePound shouldn't be underestimated. In improving the inclusivity of your website, you will gain increased revenue and respect from #disabled customers.

Take a free site #accessibility test for your business today: zurl.co/DL9l2

#PurpleTuesday #Disabilities #A11y #eCommerce

Folks in #Retail on #Highstreet trying to access the #PurplePound need to take note. This #tech is going to #disrupt #CustomerService through proximity based customer awareness.

Wow.. this is a #GameChanger for #retail. Perhaps proving existence of the #PurplePound.

Business Disability Forum Annual Conference branded card for the session ‘Pursuing the Purple Pound’. The top of the card is on a blue background, with the title at the top and the photos and names of the speakers in circles: AJ Nanayakkara, LEGO Group; Georgina Colman, Purpl Discounts; Kathryn Townsend, Nationwide Building Society; Rebecca Hitchings, Boots UK & ROI (Chair). Below this, on a white background, are the event details: ‘Annual Conference – Disability inclusion: Business as usual? Thursday 19 June 2025. Online and in-person at EBRD, London. Sponsored by Microlink’ (logo), ‘Co-hosted by EBRD’ (logo). On the bottom right is the graphic of a shop front with a sign hanging above the door that reads ‘open’.

Our next #AnnualConference2025 speakers have all chosen to differentiate their brand by seeking out disabled customers. They tell us about the challenges and the lessons learned.

#BDFBusinessAsUsual #DisabledCustomers #PurplePound

An angular purple shape, with text highlighting the following statistic. Businesses lose approximately £2 billion per month by ignoring the needs of disabled people. Source: wearepurple.org.

Can you afford to ignore accessibility?

At the #AccessibleMarketplace, showcase how your brand is leading the way in inclusive retail, innovative solutions, and accessible experiences.

Don’t leave money on the table - exhibit with us! zurl.co/FDhMy

#PurplePound #Accessibility #Retail

Can anyone advise how folk with mobility impairment get to the Royal Observatory in Greenwich? How do you manage the hill? #disability #londontourism #purplepound

An angular purple shape, with text highlighting the following statistic. Businesses lose approximately £2 billion per month by ignoring the needs of disabled people. Source: wearepurple.org.

Can you afford to ignore accessibility?

At the #AccessibleMarketplace, showcase how your brand is leading the way in inclusive retail, innovative solutions, and accessible experiences.

Don’t leave money on the table - exhibit with us! zurl.co/FDhMy

#PurplePound #Accessibility #Retail

#Halfords #Ableism #WheelchairUsers #DisabledRights #Equality #AssistanceDog #GuideDog #Britain #Dorset #Ferndown #Unacceptable #PurplePound #Thoughtless #Selfish

Have you ever wondered how much profit is missed through businesses being inaccessable to disabled people? 💰

Well, we have the numbers.

It's estimated at £274 billion. Billion. WITH A B 🤯

(Scope)

#Neurodiversity #Neurodivergent #ND #Neurospicy #Disability #Disabled #PurplePound