Enhanced Conversions: How to recover lost conversions and improve measurement on Google Discover how Enhanced Conversions helps you recover lost channels, improve attribution, and optimize campaigns with more reliable data.

EC are useful, but in CoMo v2 Basic they only start working after the user consents. That means you’re still leaving measurement on the table compared with Advanced mode, which can capture cookieless pings from the start
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How Agentic AI is changing your analytics and what do to about it As organisations rapidly integrate GenAI and autonomous agents into their digital products, traditional product analytics - centered around linear funnels, click-through rates, and session duration - ...

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Google Analytics vs Yabrix: A Simpler Approach to Real-Time Web Analytics Google Analytics vs Yabrix: compare privacy, real-time analytics, Discover traffic detection, and how modern tools handle ad blockers and bots.

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Ghosts from Singapore | Janisheck.com That traffic spike from Singapore lighting up your GA4 dashboard is not real customers. It's bots spoofing sessions directly to Google's servers, and they never even visit your site

If your GA4 dashboard suddenly says you're crushing it in Asia — you're not.

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www.janisheck.com/posts/2026-0...

What Is My Website Traffic What Is My Website Traffic Did you know that website traffic refers to the number of visitors a website receives within a specific period? It is a crucial factor in determining the success of a website, as it indicates the level of engagement and popularity among users. Understanding your website traffic is essential for any […]

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If your bounce rate is over 70%, your website isn't a sales tool, it’s an "exit sign" for your most expensive traffic. 🚪💨
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Original post on c.im

Taking some notes here for Matomo.

GET with token in URL (please don’t)
I tried passing:
token_auth=...
In the query string.

It works. But:
The token will appear in logs
It may be stored in Power BI’s query history
It can leak in unexpected places

Best practice:
Use a POST request and send […]

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Google Search Console AI-Powered Configuration Now Live Google has finally fully rolled out the Google Search Console AI-powered configuration tool. Google wrote on LinkedIn, "The Search Console's new AI-powered configuration is now available to everyone!...

#Business #Reports
Search Console AI configuration goes live · Now AI can build the reports you want to see ilo.im/16aqlz by Barry Schwartz

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Introducing AI Performance in Bing Webmaster Tools Public Preview Now in public preview, AI Performance in Bing Webmaster Tools shows when your site is cited in AI‑generated answers across Microsoft Copilot, AI‑generated summaries in Bing, and select partner integrations....

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AI performance in Bing Webmaster Tools · Bing introduces search insights for AI answers ilo.im/16aj9f by Krishna Madhavan, Meenaz Merchant and Fabrice Canel

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Web Analytics Market Size, Share | Trends 2035 Web Analytics Market is Estimated to Reach a Valuation of $ 99.66B By 2035, Reaching at a CAGR of 17.62% During 2025 - 2035 | Driven By Increased Data-Driven Decision-

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DAP #030 - New GA4 Update Enhances Cross-Channel Budgeting, Update to Shopify App Pixels, GA360 Fresh Event Export Discrepancies, Google's Prompting Guide 101, and LTV/CAC ratio Here is the top content I’ve read in the last few days.

digitalanalyticspills.substack.com/p/dap-030-ne...

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Independent Analytics Introduces User Journeys | Ahoi.dev The Independent Analytics team has just added a new User Journeys report and new form tracking integrations to its privacy-friendly WordPress analytics plugin.

Independent Analytics introduces User Journeys 👉 aho.is/12f230ec #WordPress #ecommerce #webanalytics

Microsoft Clarity exposes AI bot traffic with new visibility dashboard Microsoft Clarity launched Bot Activity tracking on January 21, 2026, revealing which AI systems crawl websites and how automated traffic affects infrastructure performance.

Microsoft Clarity exposes AI bot traffic with new visibility dashboard #MicrosoftClarity #AIBotTraffic #DigitalMarketing #WebAnalytics #TrafficAnalysis

Microsoft Clarity exposes AI bot traffic with new visibility dashboard Microsoft Clarity launched Bot Activity tracking on January 21, 2026, revealing which AI systems crawl websites and how automated traffic affects infrastructure performance.

Microsoft Clarity exposes AI bot traffic with new visibility dashboard #MicrosoftClarity #AIBotTraffic #DigitalMarketing #WebAnalytics #TrafficAnalysis

Google's sneaky trick with duplicate links: one URL, one impression, no matter where it appears Google Search Console counts duplicate URLs in AI Overviews and blue links as one impression. John Mueller confirms the methodology that affects visibility metrics for publishers.

Google's sneaky trick with duplicate links: one URL, one impression, no matter where it appears #Google #SearchConsole #SEO #DigitalMarketing #WebAnalytics

Google's sneaky trick with duplicate links: one URL, one impression, no matter where it appears Google Search Console counts duplicate URLs in AI Overviews and blue links as one impression. John Mueller confirms the methodology that affects visibility metrics for publishers.

Google's sneaky trick with duplicate links: one URL, one impression, no matter where it appears #Google #SearchConsole #SEO #DigitalMarketing #WebAnalytics

Abstracts.top - Privacy-First Web Analytics | Simple, Beautiful, Cookie-Free Tracking

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DAP #028 - Google Tag Gateway GCP Integration Launch, BigQuery's New Scheduling Tab, GTM API for LLMs Explained, Analytics Advisor Video Review Here is the top content I’ve read in the last few days.

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Abstracts Analytics Update 🚀

The dashboard is now clearer and more insightful with separate charts for pageviews, visits and unique users, event tracking, referrers and technical insights, all without cookies or third-party tracking.

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Hijacked medical journals and the risk to scholarly integrity: a web analytics study of prevalence, traffic channels, and geographic origins of traffic.
Dávid, Lóránt Dénes et al.
Paper
Details
#AcademicIntegrity #MedicalPublishing #WebAnalytics

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