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‘... There is a weight of Vue-Pak for every packaging requirement, fabricating readily into any practical shape, putting every product in a showcase of its own. ...’
February 1939
#plastics #Monsanto #cellulosics #celluloseacetate #packaging #sales

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Hercules Cellulose Acetate. Hercules Powder Company. November 1943.
#illustration #illustrationart #illustrationartists #graphicdesign #aviation #flighttraining #plastics #CelluloseAcetate #HerculesPowderCompany

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In #SEPTEMBER 1943
‘For Vision, LUMARITH, a Celanese Plastic’
‘For dials and gauges - For aircraft - For gas masks’
Celanese Corporation of America
September 1943
#WW2 #plastics #cellulosics #CelluloseAcetate #aviation #graphicdesign

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rocket ships was spouting now ... but still they kept going in ...”
Celanese - July 1945
#illustration #illustrationart #illustrationartists #Celanese #plastics #Lumarith #celluloseacetate #cellulosics #WW2 #SouthPacific #amphibiousassault #BattleOfOkinawa #Okinawa #missiles

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by other companies, of transparent sheeting for packaging materials.
*Fortune*, July 1940
#plastics #cellulosics #CelluloseAcetate #HerculesPowderCompany #polymers #packaging

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cellulose dream

collaged from 1940 ads for Hercules Cellulose Acetate and 1939 New York Worlds Fair

#vintageads #vintageadvertising #cellulosics #celluloseacetate #collage #collageart #art #analogcollage #handcut #cutandpaste #papercollage #collagework #collagegallery #assemblageart #ethereal

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‘Advertisement for Celluose Acetate manufactured and sold by the Hercules Powder Company for use as a base in plastic molding compounds. The advertisement features a hand pulling on a chain link (presumably manufactured with cellulose acetate), underscoring the toughness and durability of cellulose acetate plastics. A rendering of the long, complex chemical structure of cellulose is visible in the background. This advertisement appeared in the April 1940 edition of Fortune magazine.’
image from https://digital.sciencehistory.org/works/q237hs75j 12.6.20
Cite as: Hercules Incorporated. “Cellulose Is Born Tough...and That Fact Means Money to You.” 1940 Hercules Advertisements, 1940. Records of Hercules Incorporated, Volume 1940. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/q237hs75j.

‘Advertisement for Celluose Acetate manufactured and sold by the Hercules Powder Company for use as a base in plastic molding compounds. The advertisement features a hand pulling on a chain link (presumably manufactured with cellulose acetate), underscoring the toughness and durability of cellulose acetate plastics. A rendering of the long, complex chemical structure of cellulose is visible in the background. This advertisement appeared in the April 1940 edition of Fortune magazine.’ image from https://digital.sciencehistory.org/works/q237hs75j 12.6.20 Cite as: Hercules Incorporated. “Cellulose Is Born Tough...and That Fact Means Money to You.” 1940 Hercules Advertisements, 1940. Records of Hercules Incorporated, Volume 1940. Science History Institute. Philadelphia. https://digital.sciencehistory.org/works/q237hs75j.

In #Fortune for #APRIL 1940
‘Cellulose is Born tough...and that fact means money to you’
Hercules Cellulose Acetate. Hercules Powder Company.
👉ALT
*Fortune*, April 1940
#graphicdesign #graphicdesigners #plastics #cellulosics #CelluloseAcetate #polymers

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Handmade eye glass frames in vintage cellulose acetate. Work in progress.

Handmade eye glass frames in vintage cellulose acetate. Work in progress.

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Playing w latest vintage cellulose acetate eyewear designs. Making it up as I go and having some #studiofun. Better for my head and heart than watching the news. These are my 4th & 5th designs and I learn a bit more each time. Next is filing and grinding. #celluloseacetate #handmadeeyeglasses

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