#chemophobia #sciout #scioSDM - my inescapable conclusion from #scio13 is that we must, MUST bring more social scientists into our mix

#scio13 My science deficit model #scioSDM session spurred the #chemophobia moderators to overhaul their plan. WIN!

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RT @Katie_PhD: #scioSDM sketchnotes #scio13 #sciencescribe http://t.co/5qypDYrn

Session ended and wasn't able to say: Cultural competency training is crucial to recognizing barriers to science literacy! #scio13 #scioSDM

For those claiming that stories of "the process of science" are boring, I accept your apology. #ScioSDM #scio13 http://t.co/yxW1Ufip

MT @j_timmer: Do we need scientists to avoid deficit-based comm? Isn't that why we have professional communicators? #sciosdm #scio13

Today in "funny out of context PowerPoint slides" @JohnFBruno #ScioSDM #scio13 http://t.co/kJSlKSnM

Someone pushes back and says "process is boring." I don't think it has to be! #scio13 #scioSDM

One way to avoid science-as-facts structure of deficit model is to explain science-as-iterative-process. Facts can be wrong.#sico13 #scioSDM

#scioSDM discussion turns to modeling practices on marketing-- lots of research. I.e., CocaCola sells happiness, not product. #scio13

scio13 #scioSDM Are scientists falling into this deficit model because we don't have the right analytics to know if we're reaching folks?

scio13 #scioSDM Sometimes the first interaction with people matters most-- you have to get folks' fingers out of their ears.

Check out the debunker's handbook. Sometimes repetition works against us. #scio13 #scioSDM

#ScioSDM the deficit model also implicitly assumes that people that aren't you are dumb/ignorant

How you package your information is just as important as the information itself. #scio13 #scioSDM

What are best practices given the limitations of deficit model? One idea: check out Dan Kahan's work on cultural cognition. #scio13 #scioSDM

Using info deficit model of scicom keeps you from recognizing & addressing people's self interest #sciosdm

My idea: by focusing only on data, we ignore cultural barriers to science literacy. This affects diversity in science. #scio13 #scioSDM

Why does the deficit model matter? Ineffective use of limited resources which could be used to actually help. #ScioSDM #Scio13

Why does it matter if we come into outreach with an information deficit model perspective? What are the consequences? #scio13 #scioSDM

Irtiqa A Science & Religion Blog

#scio13 #scioSDM: Salman Hameed's blog on science in the Muslim world: http://bit.ly/YGZHMf For some, rejection of sci is part of identity.

MT @JenEDavison #scioSDM @johnfbruno: I still feel that, if I publish enough graphs, we will have policy for climate change mitigation

Much of the #shark #conservation world is based on the science deficit model- educating people re: #finning , #overfishing . #ScioSDM

Lots of climate change ex.s of the science deficit model. If we just explain the facts, will people "believe in" climate change? #ScioSDM

#scio13 #scioSDM @jebyrnes: "I'm an addict, but that's starting to change following arguments w/family; took a human connection, not data."

As a climate change blogger @JohnFBruno finds it hard to break out of thinking that more graphs = proof of climate change. #scio13 #scioSDM

Science deficit model is "if only people knew more about X, they'd behave like me" #ScioSDM #Scio13

The science deficit model: More info leads to greater love of science, and skepticism will be cured by more information. #scio13 #scioSDM

RT @WIDiscovery: In Madison, we're now watching 'Why won't the science deficit model die?' #sciosdm #scio13 @IceAgeEcologst @sjgoring

A large proportion of the room in #scioSDM are scientists - and many have heard of the "science deficit model." #scio13 #scioSDM