#Brandology #AdvertisingAndBrandCommunications #WinesAndSpirits #PassportScotchWhisky
Sharing my blog post with my thoughts and ideas for Passport Scotch Whisky meant for younger Whisky drinkers.
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#Brandology #AdvertisingAndBrandCommunications #WinesAndSpirits #PerrierJouetChampagne
Sharing my thoughts and ideas for how Perrier Jouet Champagne from Pernod Ricard can connect better with consumers, increase consumption occasions and growth.
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#Brandology #AdvertisingAndBrandCommunications #WinesAndSpirits #CorporateBrand #PernodRicard
Sharing my thoughts and ideas on how Pernod Ricard can build its brand through building a better consumer connect, by making them more discerning drinkers.
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#Brandology #AdvertisingAndBrandCommunications #LuxuryAutmobiles #Porsche
Sharing my blog post with my thoughts and ideas on another German luxury car brand to show how brands can stay steady even when technologies are changing.
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#Brandology #AdvertisingAndBrandCommunications #LuxuryAutomobiles #MercedesBenz
Sharing my blog post with my thoughts and ideas on how luxury carmaker Mercedes-Benz can make itself relevant again and retain its luxury badge.
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#Brandology #AdvertisingAndBrandCommunications #LuxuryHospitality #ThePierreNewYork #TajHotels
Sharing my blog post with my thoughts and ideas for The Pierre New York, part of Taj Hotels from the Tata Group in India.
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#Brandology #AdvertisingAndBrandCommunications #WomensFashion #JaegerClothing
Sharing my blog post with my thoughts and ideas for a British fashion brand meant for women executives.
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#Brandology #AdvertisingAndBrandCommunications #RetailBrands #LibertyLondon
Sharing a blog post with my thoughts and ideas for yet another British retail brand, Liberty London, and how it can grow sales through a distinctive brand image.
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#Brandology #AdvertisingAndBrandCommunications #RetailBrands #MarksAndSpencer
Sharing my blog post on how Britain's leading retail brand, Marks&Spencer can return to its core strengths and relaunch itself.
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#Brandology #AdvertisingAndBrandCommunications #MarketLeadership #RolexWristwatches
Sharing my blog post with my thoughts and ideas on how a market leader such as Rolex wristwatches can innovate, lead and take their brand to a new level.
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#Brandology #AdvertisingAndBrandCommunications #BrandIndia #AirVistara
Sharing my blog post with my thoughts and ideas on Air Vistara, an airline that is no more but which could have built Brand India in an international way.
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#Brandology #AdvertisingAndBrandCommunications #BrandIndia #CulturalHeritage #Tanishq
Sharing a blog post in which I share my thoughts on how cultural heritage can build a brand such as Tanishq jewellery.
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#Brandology #AdvertisingAndBrandCommunications #CorporateBrands #BrandIndia #OberoiHotels
Sharing a blog post with my thoughts and ideas on another fine brand of Indian luxury hospitality, Oberoi Hotels, and how it can strengthen it worldwide.
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#Brandology #AdvertisingAndBrandCommunications #CorporateBrands #BrandIndia #TajHotels
Sharing a blog post with my thoughts and ideas on how Taj Hotels can build its brand distinctively for the 21st century and take it global.
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#Brandology #AdvertisingAndBrandCommunications #GlobalIssues #Benetton
Sharing the second of my blog posts on how brands can engage with global issues and build their businesses, featuring Benetton this time.
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#Brandology #AdvertisingAndBrandCommunications #GlobalIssues #AbsolutVodka
Sharing a blog post on how brands can engage with global issues and build their businesses.
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Sharing three new blog videos I made on the subject of Brandology which is the art and science of building brands.
#AdvertisingAndBrandCommunications
#BrandStrategy
#Brandology
#CorporateBrands
#Marketing
#March2026 #Brandology #CorporateBrands #JLR #AdvertisingAndBrandCommunications
Sharing the March 2026 page from my blog's Brandology calendar, along with my thoughts on the JLR corporate brand.
Have a great March 2026!
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My thoughts on taking my brand exploration journey into the corporate sphere in 2026.
#Brandology
#AdvertisingAndBrandCommunications
#CorporateBrands
#Marketing
#NewYearSubscriptionOffer #Brandology #BusinessAndBrands
Sharing a New Year subscription offer of a Brandology blog calendar featuring some of my work on brands in recent years.
It's a subscriber-exclusive and ends on January 31, 2026, so hurry!
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#Brandology #AdvertisingAndBrandCommunications #FestiveAdvertisingIndia
Looking at the festive adverts filling the newspapers in India, I can't help wondering why they are so dull and undifferentiated.
Read my blog post to know what can be done about it.
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#Brandology #AdvertisingAndBrandCommunications #Benetton #GlobalIssues
Brands can address global issues and build their brands at the same time.
Read my blog post on a brand refresh for Benetton to know more about Brandology!
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#Brandology #AdvertisingAndBrandCommunications #BrandStrategy #UKRoyals #Britain
On innovation in brands, there's no reason why we shouldn't consider the UK Royals to be a brand.
Read my blog post to know how they can indeed build their brands.
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#Brandology #AdvertisingAndBrandCommunications #BrandRefresh #Absolut #GlobalIssues
There are times when brands can change strategy and also engage with global issues to build their brand following.
Read my blog posts on Absolut to know more!
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#Brandology #AdvertisingAndBrandCommunications #UNFCCC #ClimateChangeBrand
Sharing Part II of my brand strategy and ideas for a new climate change brand for UNFCCC.
Discover more about brandology!
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#Brandology #AdvertisingAndBrandCommunications #UNFCCC #Fundraising
We think of brands in the context of a sale to a customer. How about brands as ideas to do good, like raise money for UNFCCC to fight climate change, for example?
Read my blog post to know more.
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#Brandology #AdvertisingAndBrandCommunications #CreatingAbundance #EconomicSlowdown
Even through an economic slowdown, it's possible for companies and governments to create abundance.
Read my blog post to know how.
lnkd.in/p/gNywQMF8
#Brandology #AdvertisingAndBrandCommunications #ServiceBrands #CorporateBrands
At a time of high tariffs on Indian exports, how can we boost domestic consumption, build brands and grow?
Read my blog post to know more!
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#Brandology #AdvertisingAndBrandCommunications #BrandStrategy #Execution
Are brands relevant only for consumers, or can they guide strategy and its execution?
Read my blog post to know more and discover the world of Brandology!
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#Brandology #AdvertisingAndBrandCommunications #Vodafone #BrandStrategy
As the Indian government is the largest shareholder in Vodafone Idea, we must not let it go the Air India way.
Read my blog post to know more!
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