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#ContentConfusion
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The BBC and other legacy news outlets that make content on behalf of big oil and petro states are complicit in creating #ContentConfusion about the track record of the fossil fuel industry.

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I’ll be speaking about my new book, #ContentConfusion (
@mitpress.bsky.social), at the Media, Inequality & Change Center (
@miccenter.bsky.social) at UPenn on Thu, Mar 26 at 12:00 PM. If you’re in Philly, I’d love to see you there!

Details & registration:
buff.ly/gN1TdYW

#booksky #commsky

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Just dropped: I chatted with @comatbu.bsky.social The COMversation about my book #ContentConfusion from @mitpress.bsky.social — media deception, native ads, and why media literacy matters. Quick listen:
open.spotify.com/episode/5RnV...
#commsky #booksky

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Talking about my new book #ContentConfusion at @templeuniversity.bsky.social Klein College of Media & Communication — Thu Mar 12, 4pm. Philly friends, come say hi!
Details & RSVP: now.temple.edu/events/2026-...
@mitpress.bsky.social #commsky

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How Does Native Advertising Affect Journalism? Creative Commons Attribution-NonCommercial-NoDerivatives International Public License

As I explain in my book #ContentConfusion, The Atlantic has a long history of controversy by pushing normative boundaries. At a time when we need strong, independent media, we all lose when market pressures supersede journalistic integrity. 4/4 direct.mit.edu/books/oa-mon...

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This is not the first time The Atlantic has trafficked in #ContentConfusion. Remember the Church of Scientology “article?” It was a sponsored ad: 2/4

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Many media observers have weighed in about The Atlantic’s “hypothetical” measles story and the #ContentConfusion it created: e.g. @laurahazardowen.bsky.social, @kellymcb.bsky.social, @bgrueskin.bsky.social… Adding my own two cents in this 🧵. 1/4

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More #ContentConfusion. It's getting harder and harder to understand the authenticity of what we are seeing. ⬇️

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Delighted to share Lana Medina’s review of #ContentConfusion in News Research Journal. Thx to Ava Sirrah & @dougmost.bsky.social for on‑the‑record insights (& to another source off the record). Their perspectives helped shape the book. journals.sagepub.com/doi/abs/10.1... ⬇️
mitpress.bsky.social

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Pope Leo calls for "Media and AI Literacy" to protect human dignity in the age of algorithms In a pressing appeal to the global community, Pope Leo XIV has warned that the rapid advancement of Artificial Intelligence must not come at the cost of human uniqueness, urging the faithful and civil...

Even the Pope wants media literacy! "...while technology offers efficiency, it cannot replace human empathy, ethics, and moral responsibility." #ContentConfusion #XC420 #MediaLiteracy www.rvasia.org/vatican-news...

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More #ContentConfusion per @oliverdarcy.bsky.social: “Whiskey Fridays with Tony Dokoupil” on CBS Evening News sponsored by Jack Daniels.

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Readers deserve news outlets that avoid conflicts of interest. Newsrooms should disclose advertiser ties and maintain strong firewalls between paid content and editorial reporting. #ContentConfusion

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PAID POST by Chevron — Meet The Problem Solvers Tackling the energy challenges of today, and tomorrow

Given the NYT’s Chevron paid content & the US action in Venezuela, readers should ask whether commercial ties shape coverage. Newsrooms must disclose and apply tougher, independent reporting when corporate power and geopolitics collide. 2/2 #ContentConfusion
www.nytimes.com/paidpost/che...

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How Chevron Aims to Tap More Oil Below Kazakhstan’s Grassy Plains

Troubled by the NYT’s Tengiz piece — it reads like a Chevron promo with little scrutiny of environmental, social, or fiscal impacts. Missing: independent scientists, community voices, labor reps, human-rights groups, and economic accountability. 1/2 #ContentConfusion
www.nytimes.com/2026/01/03/b...

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Excited to teach "Information Literacy in an Era of Content Confusion" this spring with Rob Martinelle at @bostonu.bsky.social! Learn to spot misinformation 🔍 & create impactful media 🌟. BU undergrads, there’s still time to enroll: www.bu.edu/xcc/courses-...
#XC420 #ContentConfusion

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Scene from The Jennifer Hudson Show with guests pitching different products to viewers on a set with snow covered evergreens and an on-screen QR code allowing home audience to "shop now."

Scene from The Jennifer Hudson Show with guests pitching different products to viewers on a set with snow covered evergreens and an on-screen QR code allowing home audience to "shop now."

Visited my 90-year-old mom yesterday and The Jennifer Hudson Show was on TV. Shocked by how much was a sales pitch—with a "shop now" QR code! “Just like in your book,” my mom said. Yes, unfortunately. #ContentConfusion

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Jill Abramson, ex-NYT editor, said, “I was fired... let’s be honest!” for opposing blurring editorial & ads. In a recent conversation at @bu-igs.bsky.social, we discussed how native ads pollute info & mislead on climate. Learn more:
www.bu.edu/igs/2025/12/...

#MediaIntegrity #ContentConfusion

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Content Confusion by Michelle A. Amazeen: 9780262553605 | PenguinRandomHouse.com: Books How mainstream news organizations and advertisers contribute to and legitimize disinformation by blurring the line between ads and journalism. We often blame social media for the rampant problem of d...

Thanks so much for this incredible review @emdashsanders.bsky.social! Anyone interested in getting a copy of #ContentConfusion can use discount code READMIT20 for 20% off your purchase from www.penguinrandomhouse.com/books/798039...

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Many thanks to amazing colleagues who graciously provided endorsements for #ContentConfusion: @profsanderlinden.bsky.social, @victorpickard.bsky.social, & @dboardman.bsky.social. Your support means a lot & has truly helped amplify the reach of this book. I’m grateful for your belief in the work!

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I want to thank a few incredible people who were instrumental in bringing #ContentConfusion to life: @drmaraeinstein.bsky.social, Arunima Krishna, & @ekvraga.bsky.social. Your guidance, encouragement, & expertise made all the difference throughout this journey. I’m deeply grateful for your support.

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📢 Excited to share that my 🌟first book talk🌟 will be with @osome.iu.edu! Join me Nov 19, 12-1 pm ET (online) as I discuss key themes from #ContentConfusion (@mitpress.bsky.social). Don’t miss this opportunity to dive deep into the challenges impacting our news media today.

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Glad to share my perspective in this article from @jpmjr.bsky.social about OpenAI’s Sora-2, which reportedly makes false claim videos 80% of the time. Another clear example of the rising challenge of #ContentConfusion as AI blurs fact and fiction.

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Despite being a Terrier in Bulldog country, I had such a great visit to UGA! Thanks Bart Wojdynski & Nate Evans…loved talking to your students about #ContentConfusion and the MRRM: academic.oup.com/hcr/article/....

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