How Cross Vendor Content Syndication Improves Lead Performance The one vendor, one asset, one outcome mindset is dated and flawed. Marketers who contribute meaningful sales pipeline point to a better way.

Cross vendor syndication of content is increasingly popular with #marketers who want to positively impact lead performance. This article explains why (and shares an example): www.linkedin.com/pulse/how-cr... #ContentMarketing #B2BMarketing #PublicSectorMarketing #FieldMarketing

Why Thought Leadership is the Great Marketing Equalizer With near city-sized trade show booths, glitzy advertising campaigns, and swarms of public relations reps, global companies once defined the discussion and owned the narrative. That dynamic has change...

Today's modern #marketer employs thought leadership to take on competitors of all types and sizes. Here is how: www.linkedin.com/pulse/why-th... #marketing #B2Bmarketing #FieldMarketing #PublicSectorMarketing #ThoughtLeadership #CMO

When AI Validates a Content Play When the marketers at an occupational health solutions provider asked AI about relevant thought leadership Web sites they were shockingly thrilled by the answer. Strategic Communications Group (Strate...

Artificial intelligence continues to recast how #marketers define, create, promote, and evaluate. www.linkedin.com/pulse/when-a... #B2BMarketing #PublicSectorMarketing #FieldMarketing #ContentMarketing #SearchOptimization

Got to train a bunch of Budtenders on Blem last week! I love my job! #cannabis #fieldmarketing #marketing

Field Marketing Manager Jobs Field Marketing Manager Jobs play a crucial role in the success of an online advertising service or advertising network. These professionals are responsible for developing and executing marketing strategies that drive customer acquisition and retention. They collaborate closely with various teams, including sales, product, and design, to ensure effective and targeted campaigns. An attention-grabbing fact […]

Field Marketing Manager Jobs: Field Marketing Manager Jobs play a crucial role in the success of an online advertising service or advertising network. These professionals are responsible for developing and executing… #FieldMarketing #MarketingManager #JobOpportunities #DigitalMarketing #CareerTips

Event Shut-Down Depression Public sector marketers feed the sales pipeline with a steady diet of conferences. Yet, the federal shutdown has depressed the effectiveness of these events.

As events in the public sector fall victim to the government shutdown, field #marketers are getting creative in how they source sales leads and deliver account based #marketing programs. www.linkedin.com/pulse/event-... #fieldmarketing #DemandGen #PublicSectorMarketing

Online Buyer Communities – Strategic Communications Group Our online buyer communities put your company and its solutions front and center with sales prospects in federal, state, and local government, financial services, insurance, healthcare, education, ret...

Strategic Communications Group's Online Buyer Communities rank well across #AI platforms, from #ChatGPT to #PerplexityAI to #Copilot. All of these platforms are now top 10 referrers. gotostrategic.com/products/onl... #DemandGen #ContentSyndication #FieldMarketing

Online Buyer Communities – Strategic Communications Group Our online buyer communities put your company and its solutions front and center with sales prospects in federal, state, and local government, financial services, insurance, healthcare, education, ret...

Strategic Communications Group's Online Buyer Communities rank well across #AI platforms, from #ChatGPT to #PerplexityAI to #Copilot. All of these platforms are now top 10 referrers. gotostrategic.com/products/onl... #DemandGen #ContentSyndication #FieldMarketing

Event Shut-Down Depression Public sector marketers feed the sales pipeline with a steady diet of conferences. Yet, the federal shutdown has depressed the effectiveness of these events.

The US federal government shutdown has impacted the efficiency and effectiveness of industry events. Is it time for content syndication to shine?
www.linkedin.com/pulse/event-... #FieldMarketing #PublicSectorMarketing #DemandGeneration #ContentSyndication #AccountBasedMarketing

​​3 Takeaways from the AIX Summit on Building a Government AI Workforce​  - Government Technology Insider ​​At this year’s AIX Summit, specialists outlined three solutions to the common challenges of integrating an AI workforce into an organization.​

#Marketers who have public sector responsibilities are confronted with a government shutdown. Conferences are sparsely attended. That's why DataRobot has turned to syndication. It's a cost effective way to extend the reach of an event.
governmenttechnologyinsider.com/3-takeaways-... #FieldMarketing

A Day at the SCTE TechExpo As the owner and operator of a digital media company that works for business-to-business and public sector marketers, I exist

My day at #TechExpo25 in photos. modernmarketingtoday.com/a-day-at-the... #eventmarketing #fieldmarketing #DemandGeneration

Home - Fintech Today Jump to: Podcasts Recent Articles Knowledge Hubs Knowledge Hubs enable our readers to immerse themselves in information about a particular technology or field. From insightful articles to downloadable...

Financial Technology Today is a "go to" resource for buyers who work for banks, credit providers, private equity groups, and insurers. For #B2B #marketers, the site is a way to syndicate thought leadership.
www.financialtechnologytoday.com #FieldMarketing #ContentSyndication #DemandGen

LinkedIn Login, Sign in | LinkedIn Login to LinkedIn to keep in touch with people you know, share ideas, and build your career.

Super-charge your professional development with the best practices shared in the Modern Marketing Today LinkedIn group: www.linkedin.com/groups/85113... #marketer #B2Bmarketing #FieldMarketing #IndustryMarketing #ChannelMarketing #PublicSectorMarketing #CMO #ContentMarketing

Cavalcade of Content Design and UX For content to connect, engage, and inspire action it must be accessible. That’s the role of design, user experience, and digital functionality.

Three examples of design and user interface that makes content more accessible for prospective buyers. www.linkedin.com/pulse/cavalc... #ContentMarketing #ContentSyndication #B2BMarketing #FieldMarketing #DemandGeneration #PublicSectorMarketing

Just starting out in the insurance industry? Tina has tips on how to find success: lnk.to/ASGAE6
#InsuranceAgents #MedicareAdvantage #ACASales #CommunityMarketing #ClientRetention #FieldMarketing #InsuranceTraining #NetworkingEvents #IndependentAgent #InsuranceCareer #ProfessionalDevelopment

LinkedIn Login, Sign in | LinkedIn Login to LinkedIn to keep in touch with people you know, share ideas, and build your career.

This #LinkedIn group is comprised of more than 800 #B2B and public sector #marketers who share best practices and weigh in on industry trends. This is your invitation to join in the discussion: www.linkedin.com/groups/85113... #CMO #marketing #fieldmarketing #B2Bmarketing #ProfDevelopment

Home - Retail Technology Insider Knowledge Hub The Government Innovation Center Sponsored by Maximus Resource Center Accelerate Secure Trade Sponsored by S2 Global Jump to: Podcasts Recent Articles Knowledge Hubs Knowledge Hubs enabl...

My team has spent the last few weeks updating the UX of our content communities to make it easier to find and engage with content. www.todaysmoderneducator.com & www.retailtechnologyinsider.com

#ContentMarketing #ContentSyndication #DemandGeneration #FieldMarketing #B2BMarketing #SalesLeads

Home - Today's Modern Educator Knowledge Hub The Government Innovation Center Sponsored by Maximus Resource Center Accelerate Secure Trade Sponsored by S2 Global Jump to: Recent Articles Knowledge Hubs Knowledge Hubs enable our rea...

Does your company sell to buyers in higher education, K12, and/or retail? The new and improved versions of www.todaysmoderneducator.com and www.retailtechnologyinsider.com are live. #ContentMarketing #ContentSyndication #DemandGeneration #FieldMarketing #B2BMarketing #SalesLeads

Nuestros promotores no solo representan marcas: son su cara visible en cada interacción.

📍 En esta acción para Moonz, nos enfocamos en conectar, informar y acompañar con profesionalidad.

#WorkoutRetail #PromotoresDeVenta #FieldMarketing #Moonz

LinkedIn Login, Sign in | LinkedIn Login to LinkedIn to keep in touch with people you know, share ideas, and build your career.

With nearly 800 members, this LinkedIn group is a source of thought leadership content for business-to-business and public sector #marketers. www.linkedin.com/groups/85113... #B2BMarketing #FieldMarketing #ChannelMarketing #PublicSectorMarketing #DemandGen

This is the harsh realities for public sector marketers today - or they're afraid to spend budget because what if...

But the truth - not universally acknowledged but it should be - is this: you can do a lot with a small budget and the right team.

#CMO #publicsectormarketing #fieldmarketing

The Claw has Come for Marketer Budgets In the 1997 film Liar Liar the protagonist Fletcher Reede, portrayed by the comedic actor Jim Carrey, wielded “the Claw” to playfully torment his son (and ex-wife). Yet, the mid-year budget claw back ...

The "Claw" has come for #marketing budgets. Here is how to get more from an existing content portfolio: www.linkedin.com/pulse/claw-h... #marketer #B2BMarketing #PublicSectorMarketing #FieldMarketing #ContentMarketing #CMO

LinkedIn Login, Sign in | LinkedIn Login to LinkedIn to keep in touch with people you know, share ideas, and build your career.

With nearly 800 members, this LinkedIn group for business-to-business and public sector #marketers offers best practices. This is your invitation to join! www.linkedin.com/groups/85113... #B2Bmarketing #PublicSectorMarketing #FieldMarketing #ChannelMarketing #IndustryMarketing #CMO

The Rise and Risk of Mimic Near everyone loves a campy horror movie and nothing is campier than Mimic, a 1997 creature feature about evolved insects that were human-like in appearance and behavior. Watch the trailer at this lin...

For content #marketers, the 1997 campy horror movie Mimic is more than entertainment. It presents important lessons in content creation, content syndication, and demand generation. www.linkedin.com/pulse/rise-r... #B2BMarketing #PublicSectorMarketing #FieldMarketing #DemandGeneration

The Rise and Risk of Mimic Near everyone loves a campy horror movie and nothing is campier than Mimic, a 1997 creature feature about evolved insects that were human-like in appearance and behavior. Watch the trailer at this lin...

What lessons can B2B and public sector #marketers discern from a 1997 campy horror movie entitled Mimic? The answer may surprise you. www.linkedin.com/pulse/rise-r... #B2Bmarketing #PublicSectorMarketing #ContentMarketing #FieldMarketing #DemandGeneration

LinkedIn Login, Sign in | LinkedIn Login to LinkedIn to keep in touch with people you know, share ideas, and build your career.

Now with 750 members, this LinkedIn group has emerged as a "go to" resource for business-to-business and public sector #marketers who are interested in best practices: www.linkedin.com/groups/85113... #marketing #CMO #B2BMarketing #PublicSectorMarketing #FieldMarketing

Surprises in Public Sector Content Trends A new presidential administration brings change. Trump II will have a dramatic impact on who the buyers are and what they’re purchasing.

Reader analytics from Strategic Communications Group's sites reveals that #government workers are on the job, engaging with content, evaluating vendor solutions. Here is more: www.linkedin.com/pulse/surpri... #PublicSectorMarketing #FieldMarketing #DemandGen

When Content Syndication Wins the Day The scrutiny placed on budgets presents a conundrum for marketers: how can you create prospect demand with limited dollars for new content assets? You can rise about this challenge with content syndic...

New article: When Content Syndication Wins the Day. www.linkedin.com/pulse/when-c... #B2BMarketing #FieldMarketing #PublicSectorMarketing #DemandGeneration #ContentMarketing #CMO

When Content Syndication Wins the Day The scrutiny placed on budgets presents a conundrum for marketers: how can you create prospect demand with limited dollars for new content assets? You can rise about this challenge with content syndic...

Marketers have embraced content syndication to create prospect demand -- efficiently and cost effectively. Here are a few examples of how #marketers are winning the day. www.linkedin.com/pulse/when-c... #B2BMarketing #PublicSectorMarketing #FieldMarketing #DemandGen #ContentMarketing #CMO