DISCUS: RTDs Hit $3.8B as Spirits Sales Decline -2.2% in 2025 Spirits sales in the U.S. declined for a second consecutive year but maintained a slight market share lead over beer, largely due to ready-to-drink (RTD) cocktails, the Distilled Spirits Council of the...

DISCUS: U.S. spirits sales fell 2.2% in 2025, but RTDs surged to $3.8B, up 16.4% YoY — the only major category to grow and now outpacing vodka in volume 🍹📊 www.bevnet.com/spirits/2026... #spirits #RTDs #bevalc

7 Things You Should Know About BeatBox, the Colorful RTD Brand Popular With Gen Z In the alcohol industry’s current climate, few brands have experienced success quite like BeatBox. Ready-to-drink (RTD) beverages have experienced rapid growth, but according to a report from the Distilled Spirits Council of the United States, the wine-based sector is one of the least represented sectors in the category. That’s the BeatBox sweet spot. Since its launch in 2011, BeatBox has become a leader in the RTD category thanks to a few defining characteristics. As an RTD sold in Tetra Paks, a Beatbox is easy to consume, reseal, and transport. The article 7 Things You Should Know About BeatBox, the Colorful RTD Brand Popular With Gen Z appeared first on VinePair.

Anheuser-Busch Is Selling Cutwater Like Crazy — and Keeping Quiet About the Viral #Challenge The song is called “Cut Wader,” by Lex OnGoo and LadyBouncee, and it opens like this: She want some Cutwater [repeat 8x] All these b*tches see us bounce, me and my homegirl on the roof. We drinkin’ Cuts but that’s not all, we got some other liquor too. Things kind of spiral from there. Frankly, I lack the critical faculty to unpack the rest of the single, which hit TikTok in November 2025, and major music streaming services shortly thereafter. The article Anheuser-Busch Is Selling Cutwater Like Crazy — and Keeping Quiet About the Viral #Challenge appeared first on VinePair.

The 22 Best Non-Alcoholic Drinks Brands for 2026 The market for non-alcoholic (NA) drinks is on fire right now. In 2025, the NA business in the United States was valued at approximately $1 billion, according to Nielsen IQ, and things won’t be slowing down any time soon. As IWSR predicts, the U.S. no-alcohol market will continue growing at a compound annual growth rate of 18 percent through 2028, at which point the market will be worth almost $5 billion. The article The 22 Best Non-Alcoholic Drinks Brands for 2026 appeared first on VinePair.

Modelo Debuts First Non-Alcoholic Beverage in the U.S. Modelo is debuting its first non-alcoholic beverage in the U.S. market, an unsurprising move that adds to the slew of big brands introducing zero-proof products. The drink, called Modelo Chelada Limón y Sal Non-Alcoholic, is a chelada-inspired canned beverage and is now on shelves in key Modelo markets nationwide, including Illinois, New York, Texas, Florida, and California. Modelo has on occasion been the top-selling beer in the U.S., and this launch is an attempt to meet changing consumer habits in the States. The initial roll-out coincides with Dry January and, more largely, the general slump in alcohol consumption. The article Modelo Debuts First Non-Alcoholic Beverage in the U.S. appeared first on VinePair.

Canned Cocktail Craze: Malt- and Wine-Based RTDs Are Thriving Where spirits can’t be sold, malt- and wine-based cocktails help c-stores meet customer demand.

Canned #Cocktail Craze: Malt- and Wine-Based #RTDs Are Thriving | #NACS zurl.co/TITyn

$231 Billion in Beverage Alcohol Growth Driven by New Products Over Past Decade RTDs and multicultural flavors reshape industry as brands race to innovate and capture shifting consumer tastes worldwide

FYI: $231 Billion in Beverage Alcohol Growth Driven by New Products Over Past Decade #BeverageAlcohol #RTDs #MulticulturalFlavors #Innovation #ConsumerTrends

$231 Billion in Beverage Alcohol Growth Driven by New Products Over Past Decade RTDs and multicultural flavors reshape industry as brands race to innovate and capture shifting consumer tastes worldwide

$231 Billion in Beverage Alcohol Growth Driven by New Products Over Past Decade #BeverageAlcohol #RTDs #Innovation #MulticulturalFlavors #ConsumerTrends

Beverage Alcohol Volumes Dip Worldwide While Value Holds Steady RTDs and Prosecco defy declines while US, China, and Germany see sharp downturns in beverage alcohol volumes

FYI: Beverage Alcohol Volumes Dip Worldwide While Value Holds Steady #BeverageAlcohol #AlcoholTrends #RTDs #Prosecco #MarketTrends

India crece 7% y lidera el consumo de alcohol en el mundo RTDs y whisky indio impulsan los aumentos mientras la cerveza y el vino siguen perdiendo terreno en mercados clave

India crece 7% y lidera el consumo de alcohol en el mundo #India #ConsumoDeAlcohol #WhiskyIndio #RTDs #Cerveza

Beverage Alcohol Volumes Dip Worldwide While Value Holds Steady RTDs and Prosecco defy declines while US, China, and Germany see sharp downturns in beverage alcohol volumes

Beverage Alcohol Volumes Dip Worldwide While Value Holds Steady #BeverageAlcohol #AlcoholIndustry #RTDs #Prosecco #GlobalMarket

Spirits Sales Decline Slows in US Control States as Tequila and RTDs Gain Ground Pennsylvania and Mississippi buck national trend with growth while consumer preferences shift toward convenience and new flavors

FYI: Spirits Sales Decline Slows in US Control States as Tequila and RTDs Gain Ground #Spirits #Tequila #RTDs #AlcoholSales #DrinkTrends

Spirits Sales Decline Slows in US Control States as Tequila and RTDs Gain Ground Pennsylvania and Mississippi buck national trend with growth while consumer preferences shift toward convenience and new flavors

Spirits Sales Decline Slows in US Control States as Tequila and RTDs Gain Ground #SpiritsSales #TequilaLovers #RTDs #ConsumerTrends #PennsylvaniaSpirits

Trump Derangement Syndrome is a real thing. But it's MAGA maniacs who are infected Republicans want to pretend the national revulsion to Trump's authoritarianism is irrational, while their defense of the president is fraught with insane conspiracism and racial hatred.

Real Trump Derangement Syndrome #RTDS is only the latest instance of how with the MAGA right, everything is projection, every accusation is a confession. We present the video evidence.

open.substack.com/pub/davidnei...

Global spirits market value hits $811 billion Tequila, RTDs, and NoLo beverages drive growth in a shifting spirits landscape

FYI: Global spirits market value hits $811 billion #GlobalSpirits #Tequila #RTDs #NoLoBeverages #SpiritsGrowth

Global spirits market value hits $811 billion Tequila, RTDs, and NoLo beverages drive growth in a shifting spirits landscape

Global spirits market value hits $811 billion #GlobalSpirits #Tequila #RTDs #NoLoBeverages #SpiritsMarket

Los mercados premium y tradicionales del alcohol se debilitan Solo los segmentos NoLo y RTDs lograron crecimiento en volumen y valor en 2024

Los mercados premium y tradicionales del alcohol se debilitan #mercados #alcohol #NoLo #RTDs #tendencias

Los mercados premium y tradicionales del alcohol se debilitan Solo los segmentos NoLo y RTDs lograron crecimiento en volumen y valor en 2024

Los mercados premium y tradicionales del alcohol se debilitan #mercadosdealcohol #NoLo #RTDs #crecimientoeconómico #tendencias2024

Global alcohol volumes dip by 1% in 2024, reports IWSR Wine and beer volumes decline, while spirits and RTDs show resilience

FYI: Global alcohol volumes dip by 1% in 2024, reports IWSR #AlcoholIndustry #Wine #Beer #Spirits #RTDs

Today marks the launch of the #RTDS Group podcast "InnovationCast" on #Spotify! In our first episode, we introduce you to the #HorizonEurope funding program, and how #RTDS Group can support #universities, #companies and #SMEs in accessing its funding possibilities: open.spotify.com/show/69qbxR5...

Registration for the upcoming Technology Talks #Austria 2025 conference, organised by AIT, is now open! Join us on 11-12 September in #Vienna at our #RTDS #HorizonEurope project exhibition booth, where we will showcase the latest #research & #innovation from our projects: technologytalks.ait.ac.at

Our #RTDS #Zenodo community gathers best practices, guidelines and manuals for #HorizonEurope implementation. Dive through our latest materials: zenodo.org/communities/... @openaire.bsky.social

Next week, #RTDS Group is launching the first edition of its monthly #newsletter! Subscribe now through our website to receive expert insights and the latest news on upcoming #EUFunding opportunities in the @horizoneu.bsky.social program: www.rtds-group.com/contact/#new...

NIQ: Adult Non-Alc Nears $1B; RTDs Drive Growth Total bev-alc retail sales reached $112 billion in 2024 but, excluding ready-to-drink (RTD) beverages, no category saw growth in dollars or volume, according to market research firm NIQ.

Total bev-alc retail sales hit $112B in 2024, but only RTDs showed growth. Adult non-alc is booming too, nearing $1B in sales, says NIQ. 🍹📊

https://buff.ly/4jCe4gn

#RTDs #NonAlcoholic #BeverageIndustry #AlcoholTrends

Spirit-Based RTDs Surge Ahead in US Market IWSR Data Shows Stellar Growth in All 50 States with Notable Increases in California, South Dakota, and Connecticut

FYI: Spirit-Based RTDs Surge Ahead in US Market: IWSR Data Shows Stellar Growth in All 50 States with Notable Increases in California, South Dakota, and Connecticut #SpiritBased #RTDs #USMarket #IWSRData #StellarGrowth

RTDs basados en destilados siguen en auge en Estados Unidos, según IWSR Proyección de crecimiento anual del 6% para los RTDs basados en destilados hasta 2028

Por si te lo perdiste: RTDs basados en destilados siguen en auge en Estados Unidos, según IWSR: Proyección de crecimiento anual del 6% para los RTDs basados en destilados hasta 2028 #RTDs #destilados #EstadosUnidos #IWSR #crecimiento

RTDs basados en destilados siguen en auge en Estados Unidos, según IWSR Proyección de crecimiento anual del 6% para los RTDs basados en destilados hasta 2028

RTDs basados en destilados siguen en auge en Estados Unidos, según IWSR: Proyección de crecimiento anual del 6% para los RTDs basados en destilados hasta 2028 #RTDs #destilados #EstadosUnidos #IWSR #crecimiento