DoubleVerify study reveals advertisers face mounting brand suitability concerns DoubleVerify surveyed 22,000 consumers and 1,970 marketers across 21 countries, finding 65% of advertisers express brand suitability concerns in walled gardens.

DoubleVerify study reveals advertisers face mounting brand suitability concerns #BrandSuitability #Advertising #Marketing #DigitalMarketing #ConsumerInsights

DoubleVerify study reveals advertisers face mounting brand suitability concerns DoubleVerify surveyed 22,000 consumers and 1,970 marketers across 21 countries, finding 65% of advertisers express brand suitability concerns in walled gardens.

DoubleVerify study reveals advertisers face mounting brand suitability concerns #BrandSuitability #Advertising #Marketing #DigitalMarketing #ConsumerInsights

Amazon DSP launches brand suitability settings in open beta Amazon DSP advertisers can now adjust brand suitability settings at advertiser and ad-group levels through API, expanding beyond Twitch to third-party inventory.

Amazon DSP launches brand suitability settings in open beta #AmazonDSP #DigitalMarketing #ProgrammaticAdvertising #BrandSuitability #AdTech

Amazon DSP launches brand suitability settings in open beta Amazon DSP advertisers can now adjust brand suitability settings at advertiser and ad-group levels through API, expanding beyond Twitch to third-party inventory.

Amazon DSP launches brand suitability settings in open beta #AmazonDSP #DigitalMarketing #ProgrammaticAdvertising #BrandSuitability #AdTech

𝗝𝗼𝗯 𝗼𝗳 𝘁𝗵𝗲 𝗱𝗮𝘆: Agency Sales
AdTech Brand Suitability – Video/Social Channels
𝗟𝗼𝗰𝗮𝘁𝗶𝗼𝗻: New York
𝗦𝗮𝗹𝗮𝗿𝘆: Up to $130K base + OTE
𝗟𝗶𝗻𝗸: lnkd.in/eJvFaTxD
#JOTD #UltimateAsset #AdTech #AgencySales #DigitalVideo #BrandSuitability

DoubleVerify extends brand suitability tools to Meta Threads feed DoubleVerify expands AI-powered brand suitability measurement to Meta Threads feed globally, providing advertisers transparency and contextual analysis.

DoubleVerify extends brand suitability tools to Meta Threads feed #DoubleVerify #BrandSuitability #MetaThreads #AdTech #Advertising

DoubleVerify extends brand suitability tools to Meta Threads feed DoubleVerify expands AI-powered brand suitability measurement to Meta Threads feed globally, providing advertisers transparency and contextual analysis.

DoubleVerify extends brand suitability tools to Meta Threads feed #DoubleVerify #BrandSuitability #MetaThreads #AdTech #Advertising

The Brand Safety Reset: Why Advertising Is Entering a Post-Politics Era In a digital ecosystem defined by polarization and precision targeting, the concept of “brand safety” is undergoing a profound and overdue transformation. Once rooted in broad keyword b…

Brands are ditching political ads—and shifting from "safety" to "suitability". 🚧
Welcome to advertising in the post-politics era.
Explore what it means for your brand strategy:
nikimartinov.com/2025/07/29/t...
#BrandSuitability #AdvertisingTrends #PostPolitics

DoubleVerify reveals North America's ad quality improvements amid rising bot fraud Media verification specialist documents 4.6% brand suitability violation rate alongside 101% surge in bot fraud activity.

DoubleVerify reveals North America's ad quality improvements amid rising bot fraud #AdQuality #BotFraud #DigitalMarketing #MarketingInsights #BrandSuitability

DoubleVerify reveals North America's ad quality improvements amid rising bot fraud Media verification specialist documents 4.6% brand suitability violation rate alongside 101% surge in bot fraud activity.

DoubleVerify reveals North America's ad quality improvements amid rising bot fraud #AdQuality #BotFraud #DigitalMarketing #MarketingInsights #BrandSuitability

Vodafone increases news ad inventory 10% with AI brand suitability strategy Telecom leader achieves 41% block rate reduction using DoubleVerify technology.

Vodafone increases news ad inventory 10% with AI brand suitability strategy #Vodafone #Advertising #AI #BrandSuitability #Telecom

Vodafone increases news ad inventory 10% with AI brand suitability strategy Telecom leader achieves 41% block rate reduction using DoubleVerify technology.

Vodafone increases news ad inventory 10% with AI brand suitability strategy #Vodafone #Advertising #AI #BrandSuitability #Telecom

Saluons les annonceurs qui, eux, font barrage et veillent à leur image...

#BrandSuitability #JDD