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Edward Norton-Backed Ad Tech Firm EDO Found Liable For Contract Breach; Jury Awards Rival ISpot $18.3M For Improperly Obtained Data EDO, an advertising technology firm co-founded by actor and filmmaker Edward Norton, has been found liable for breach of contract by a federal jury. The company must pay $18.3 million in damages to iSpot, a rival whose data was improperly obtained and then marketed to clients under EDO’s banner, the jury determined. The verdict was […]
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Roku becomes first streaming platform to optimize ads using iSpot outcomes Roku integrates iSpot's Outcomes at Scale for outcome-based optimization on January 6, 2026, with SimpliSafe test showing 23% lead increase and 31% website visit boost.

Roku becomes first streaming platform to optimize ads using iSpot outcomes #Roku #Streaming #DigitalMarketing #iSpot #AdOptimization

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Roku becomes first streaming platform to optimize ads using iSpot outcomes Roku integrates iSpot's Outcomes at Scale for outcome-based optimization on January 6, 2026, with SimpliSafe test showing 23% lead increase and 31% website visit boost.

Roku becomes first streaming platform to optimize ads using iSpot outcomes #Roku #Streaming #DigitalMarketing #iSpot #AdOptimization

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Roku Becomes First Major Streamer To Use ISpot’s Outcomes-Based Metric In Bid To Improve Ad Targeting Roku will be the first major streamer to use measurement firm iSpot’s Outcomes at Scale metric as the companies look to improve targeting for advertisers. The partnership was announced Tuesday at CES. The two companies had already been working together formally since the spring of 2024. The expanded partnership is in line with a major […]
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iSpot: Football helps lift TV advertising rates during Q3 Football once again proved to be the backbone of television advertising in the third quarter (Q3) of 2025, according to new data from iSpot.
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iSpot: Football helps lift TV advertising rates during Q3 Football once again proved to be the backbone of television advertising in the third quarter (Q3) of 2025, according to new data from iSpot.
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U.S. Joint Industry Committee Completes Mid-Term Audit of Certified Currencies for Broadcasting The U.S. Joint Industry Committee announces the successful completion of its audit, validating the capabilities of Comscore, iSpot, and VideoAmp ahead of the broadcast season.

U.S. Joint Industry Committee Completes Mid-Term Audit of Certified Currencies for Broadcasting #United_States #New_York #iSpot #U.S._Joint_Industry_Committee #Comscore

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iSpot unveils attribution solution for rapid performance tracking Real-time TV advertising measurement aims to democratize performance data.

ICYMI: iSpot unveils attribution solution for rapid performance tracking #iSpot #Attribution #TVAdvertising #PerformanceTracking #MarketingTech

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iSpot unveils attribution solution for rapid performance tracking Real-time TV advertising measurement aims to democratize performance data.

ICYMI: iSpot unveils attribution solution for rapid performance tracking #iSpot #Attribution #TVAdvertising #PerformanceTracking #MarketingTech

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iSpot unveils attribution solution for rapid performance tracking Real-time TV advertising measurement aims to democratize performance data.

ICYMI: iSpot unveils attribution solution for rapid performance tracking #iSpot #Attribution #PerformanceTracking #TVAdvertising #RealTimeData

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iSpot unveils attribution solution for rapid performance tracking Real-time TV advertising measurement aims to democratize performance data.

ICYMI: iSpot unveils attribution solution for rapid performance tracking #iSpot #Attribution #PerformanceTracking #TVAdvertising #RealTimeData

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iSpot unveils attribution solution for rapid performance tracking Real-time TV advertising measurement aims to democratize performance data.

iSpot unveils attribution solution for rapid performance tracking #iSpot #Attribution #PerformanceTracking #TVAdvertising #MarketingTech

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iSpot unveils attribution solution for rapid performance tracking Real-time TV advertising measurement aims to democratize performance data.

iSpot unveils attribution solution for rapid performance tracking #iSpot #Attribution #PerformanceTracking #TVAdvertising #MarketingTech

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Paramount Helped ISpot Develop A Tool To Measure Outcomes On TV And Streaming | AdExchanger On Thursday, iSpot announced the launch of a new solution that aims to make outcomes-based attribution easier, faster and more automated.

iSpot launches Outcomes at Scale, simplifying attribution for linear & CTV ads with automated, always-on insights. Developed with Paramount, this tool transforms post-campaign reporting.

#Attribution #CTV #iSpot #Advertising

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Streaming And Measurement Took Center Stage At CES | AdExchanger The annual Consumer Electronics Show (CES) in Las Vegas is a popular destination for streaming TV publishers and video currency vendors to jumpstart the year’s dealmaking and, to some degree, prepare ...

"As the connected TV market consolidates and measurement competition intensifies, streamers and video currencies use CES as a chance to court clients"

#adtech #streamingwars #advertising #streamingmedia #CTV #Nielsen #videoamp #ComScore #iSpot

www.adexchanger.com/ces-2025/str...

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TripleLift expands streaming measurement capabilities with iSpot integration New partnership enables programmatic advertisers to access competitive streaming data for CTV campaign optimization.

TripleLift expands streaming measurement capabilities with iSpot integration: New partnership enables programmatic advertisers to access competitive streaming data for CTV campaign optimization. #TripleLift #iSpot #StreamingMeasurement #ProgrammaticAdvertising #CTV

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TripleLift expands streaming measurement capabilities with iSpot integration New partnership enables programmatic advertisers to access competitive streaming data for CTV campaign optimization.

TripleLift expands streaming measurement capabilities with iSpot integration: New partnership enables programmatic advertisers to access competitive streaming data for CTV campaign optimization. #TripleLift #iSpot #StreamingMeasurement #ProgrammaticAdvertising #CTV

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TripleLift Expands Partnership with iSpot to Boost Streaming Competitive Insights for Programmatic Advertising TripleLift collaborates with iSpot to enhance data insights for programmatic clients, elevating their understanding of CTV performance benchmarks.

TripleLift Expands Partnership with iSpot to Boost Streaming Competitive Insights for Programmatic Advertising #United_States #New_York #TripleLift #iSpot #Streaming_Insights

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TripleLift expands streaming measurement capabilities with iSpot integration New partnership enables programmatic advertisers to access competitive streaming data for CTV campaign optimization.

TripleLift expands streaming measurement capabilities with iSpot integration: New partnership enables programmatic advertisers to access competitive streaming data for CTV campaign optimization. #TripleLift #iSpot #StreamingMeasurement #CTV #ProgrammaticAdvertising

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@larocheposay.bsky.social @larocheposayusa.bsky.social Here's a slow motion edit of #DrNinaDesai saying #LaRochePosay. #ISpot #NinaDesai #TVCommercial

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Here's #DrNinaDesai in a @larocheposayusa.bsky.social commercial. #LaRochePosey #NinaDesai #ISpot www.instagram.com/terrence.cla... #Instagram #Pinterest www.instagram.com/terrence.cla... #MoisturizingCream www.instagram.com/p/C367tvsLXTj/ #Dermatology #Dermatolgist #Lotion

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Brak podstawowej wiedzy przez pracowników #ispot GK sprawia, że przestaję zostawiać u nich kasę. Wam też radzę. #apple #iszrot @iSpotPL

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Dziś w #ispot dwóch pracowników jarało się tym że #appstore jest po polsku. Normalnie ręce opadają kogo firma SAD zatrudnia;/

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#ispot otworzył serwis, ale jego obsługa to totalni kretyni... #warszawa #apple

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#Clear (#4G only) #iSpot discontinued already -- Engadget http://eng #mobile

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Got @Clearwire #iSpot #4G only, couldn't get coverage anywhere I needed, they insist on charging me for service--what service? Nice...

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#Clear #iSpot a #4G# mobile #hotspot only for #Apple #iDevices «BGR http://bit.ly/9J2viC Engadget update/prev post: Filters by MAC address

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#Clearwire #4G #iSpot brings wireless broadband to #Apple devices... and anything else with a #WiFi pulse http://bit.ly/b76EbF #mobile

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