Faith Holland at the PRCA Matchmaker NewBizFest
👀Faith Holland highlighted 7 mistakes in new business: saying yes to everything, relying only on business development teams, presenting only tried-and-true ideas, not listening to clients, ignoring budget, overloading presentations, and persistently following up.
#PRCAMatchmakerNewBizFest
Stuart Bruce presenting at the PRCA Matchmaker NewBizFest
"AI saves you A LOT of time and money." - @stuartbruce.biz
We heard a very powerful and game-changing session about how we can use AI to gain new business.
#PRCAMatchMakerNewBizFest
📣 "The smart agencies pick up the phone and ask questions."
We heard James Thomlinson and Alex Young on the 'Agency Creds: A Necessary Evil, or a Strategic Opportunity?' at the #PRCAMatchmakerNewBizFest.
Hannah Campbell at the PRCAMatchmaker NewBizFest
Hannah Campbell shares how diverse perspectives enrich creative strategies and make pitches more relatable to diverse stakeholders.
#PRCAMatchmakerNewBizFest
“How many times do you celebrate a new client? How many times do you celebrate when an existing client gives you more projects?” - Simon Rhind-Tutt during his #PRCAMatchmakerNewBizFest session 'Retaining and Growing Existing Business.'
Ian Truscott and Keith Smith on stage at the PRCA Matchmaker NewBizFest
We recorded a live podcast at the #PRCAMatchmakerNewBizFest!
@fuelpodcast.bsky.social interviewed Ian Truscott who highlighted the evolution of content marketing over the past 20 years, stressing the need for useful, empathetic, and non-self-centered content.
Panellists: - Faith Holland - Tomos Edwards - Caroline Doyle - Adrian Mooney
➡The Art of Listening and the Power of Questions - #PRCAMatchmakerNewBizFest
The panel highlighted the value of tailoring pitches to cultural trends and client needs, and the inefficiency of large teams in pitches.
Panellists:
- Faith Holland
- Tomos Edwards
- Caroline Doyle
- Adrian Mooney
Tina Fegent during her #PRCAMatchmakerNewBizFest session 'Emerging Trends in Marketing Procurement: What PR Agencies Need to Know.'
👀"Strong procurement relationships drive long-term agency success."
Tina Fegent during her #PRCAMatchmakerNewBizFest session 'Emerging Trends in Marketing Procurement: What PR Agencies Need to Know.'
Mark Clark at the PRCA Matchmaker NewBizFest
"You don’t need thousands of clients. You need good ones."
Mark Clark from jfdi during his #PRCAMatchmakerNewBizFest session 'Torture Test Your New Business Proposition.'
Carol Magill at the PRCA Matchmaker NewBizFest
"We’ll soon be announcing CMS GO for agencies of 10 or less members. Stay tuned!"
We heard an update from the PRCA Communications Management Standard Assessor, Carol Magill at the #PRCAMatchmakerNewBizFest
Sarah Waddington on stage introducing the PRCA Matchmaker NewBizFest
A brilliant kick-off to an amazing day! The first #PRCAMatchmakerNewBizFest is on!
And we're off to a fantastic day of new business advice and and tips with a fabulous intro by @PRCA_HQ interim CEO Sarah Waddington. I am speaking this afternoon with a talk on how AI is revolutionising new biz. #PRCAMatchmakerNewBizFest
