Close up of the map shows the illustrated text "Tierra Por Libertad" and The Goez Map Guide to the Murals of East Los Angeles. First Edition / Early California Series."
Additional text from this map reads: GOEZ is thankful to all the ARTISTS, Businessmen, and Public Organizations who have contributed to the beautification of our community and we dedicate this map to the Heritage of our Ancestors.
As of April 1, 1975, GOEZ has recorded more than 271 individual murals and wall decorations at 107 separate locations in East Los Angeles.
An excerpt from the academic article reads: "Created by Goez co-founder Johnny Gonzalez, designed by David Botello, and illustrated by Robert Arenivar, the map is dedicated to the 'Heritage of our Ancestors.' It registers over 271 murals in 107 locations via a cartographic layout framed by four narrative vignettes of Mexican-American contributions to the founding of California, including: vaquero (cowboy) adventures, gold mining, and the introduction of irrigation, farming, and ranching crucial to the development of Los Angeles agriculture. A closer examination of the display reveals that though it grafts Chicano murals in the empowering shelter of the East L.A. cultural landscape, Arenivar's illustrations and episodic texts also mapped a nostalgic Spanish-colonial romance in the pictorial statement."
Created 50 years ago, the Goez Map Guide “succeeded in countering tourists’ attention from Museum Row & elevating Chicana/o #muralism among the monumental gems of the city.”
“Mapping Another LA: The Chicano Art Movement” via UCLA Chicano Studies Resource Center: www.chicano.ucla.edu/files/news/M...
