Rob McConnell Interviews - EVERETT THEMER - Media, Marketing & the Paranormal How does the paranormal go from a fringe topic to a global media phenomenon? In this fascinating episode, Everett Themer explores the powerful intersection of media, marketing, and the paranormal—revealing how stories of the unexplained are shaped, shared, and amplified in today’s digital world. Drawing from his experience with Extension 13, Everett discusses how branding, storytelling, and audience engagement play a crucial role in bringing paranormal content to life. From documentaries and podcasts to social media and streaming platforms, he examines how the mysterious becomes marketable—and why audiences continue to be drawn to the unknown. This episode goes beyond promotion, offering insight into how narratives are constructed and how perception can influence belief. What makes a paranormal story resonate with the public? How do creators balance authenticity with entertainment? And what role does media play in shaping our understanding of phenomena that defy explanation? Join us for an engaging and insightful conversation that pulls back the curtain on the business of the unexplained—where mystery meets marketing, and where the stories we tell can be just as powerful as the mysteries themselves.

📣 New Podcast! "Rob McConnell Interviews - EVERETT THEMER - Media, Marketing & the Paranormal" on @Spreaker #audienceengagement #branding #contentcreation #digitalmedia #entertainment #everettthemer #extension13 #highstrangeness #marketing #mediaindustry #mediastrategy #paranormal #podcasting

Faster Ad Booking. Stronger Customer Relationships. Higher Revenue. What if your ad booking process took minutes instead of hours? What if your sales team could focus more on selling, not system delays? This is how we helped a broadcast client transform their operatio...

3–4 hours to book an ad → reduced to 10–15 minutes

See how a broadcast company improved efficiency, revenue, and customer relationships.

Read more: www.linkedin.com/pulse/faster...

#Salesforce #Automation #DigitalTransformation #AintiramWebTech #BroadcastIndustry #MediaIndustry

Disney Plans Job Cuts Amid Marketing Restructuring - Disney may cut up to 1,000 jobs as it restructures marketing operations under Project Imagine, aiming to streamline costs and improve...

Disney Plans Job Cuts Amid Marketing Restructuring
wiobs.com/disney-plans...
#Disney #Layoffs #MediaIndustry #CorporateRestructuring #MarketingStrategy #BusinessNews

Paramount Nears $81bn Deal to Buy Warner Paramount has secured support from three Gulf funds for an $81bn Warner takeover (WSJ, Apr 5, 2026), a pivotal financing step that could close in the coming quarters.

Paramount Nears $81bn Deal to Buy Warner: Paramount has secured support from three Gulf funds for an $81bn Warner takeover (WSJ, Apr 5, 2026), a pivotal financing step that could close in the coming quarters. 👈 Read full analysis #Paramount #Warner #MergersAndAcquisitions #MediaIndustry #Finance

After a Devastating Winter, Philanthropy Brings Hope for Journalism in D.C. Donations to dynamic local outlets – and support from one big national initiative – have offset major downsizing at The Washington Post.

Donations to dynamic local outlets – and support from one big national initiative – have offset major downsizing at The Washington Post.

Celia Wexler Reports: tinyurl.com/2xfrabf4

#Journalism #LocalNews #MediaIndustry #NonprofitNews #Democracy #PublicInterest #CommunityImpact #NewsInnovation

CZI Is Poised to Become the World’s Largest Private Biomedical Funder. What Might That Look Like? CZI’s Biohub aims to harness AI for groundbreaking biomedical research, potentially surpassing other leading funders in influence and investment.

CZI’s Biohub aims to harness AI for groundbreaking biomedical research, potentially surpassing other leading funders in influence and investment.

Wendy Paris(@wendyparis.bsky.social) Reports: tinyurl.com/28f6rnzc

#Journalism #LocalNews #MediaIndustry #NonprofitNews #Democracy #PublicInterest

Nielsen's Gauge suppression fight is really about who controls TV money Ian Whittaker argues VAB's clash with Nielsen over the February 2026 Gauge delay is a battle for pricing power and TV advertising economics, not methodology.

FYI: Nielsen's Gauge suppression fight is really about who controls TV money #TVAdvertising #Nielsen #AdvertisingEconomics #MarketingStrategy #MediaIndustry

Nielsen's Gauge suppression fight is really about who controls TV money Ian Whittaker argues VAB's clash with Nielsen over the February 2026 Gauge delay is a battle for pricing power and TV advertising economics, not methodology.

FYI: Nielsen's Gauge suppression fight is really about who controls TV money #TVAdvertising #Nielsen #AdvertisingEconomics #MarketingStrategy #MediaIndustry

Film and TV Budget: The Expanding Cost of Storytelling Over the last century, storytelling has evolved, revealing the rising significance of the film and TV budget in shaping economies and labor.

The average Hollywood film budget is now around $95M, and TV episodes can cost millions each.

The modern film and TV budget isn’t just cost—it’s strategy.

buff.ly/H1gd8h9

#Movies #TV #Budget #MediaIndustry #Content #Streaming

Delony Scandal Hits Houston Radio Ad Revenues Delony's Mar 29, 2026 on-air episode has triggered immediate advertiser reassessments; radio still holds >80% monthly reach (Nielsen 2022) and ~3% of U.S. ad spend (BIA 2023).

Delony Scandal Hits Houston Radio Ad Revenues: Delony's Mar 29, 2026 on-air episode has triggered immediate advertiser reassessments; radio still holds >80% monthly reach (Nielsen 2022) and ~3% of U.S. ad… 👈 Read full analysis #DelonyScandal #HoustonRadio #AdRevenues #RadioAdvertising #MediaIndustry

Peter Alexander Leaving NBC After 22 Years — Where Is He Going Next ? Peter Alexander is leaving NBC after 22 years. Find out where the NBC journalist is going, why he is leaving, and what his next role will be in this b

Veteran journalist Peter Alexander is officially leaving NBC News after more than two decades.

This move is already trending across the U.S. media industry.

Find
usatrendsz.blogspot.com/2026/03/pete...

#PeterAlexander #NBCNews #MediaIndustry #BreakingNews #USANews #TrendingNews

Netflix increases subscription fees again, with prices up 12.5% across plans Ad-supported tier now £9, while premium plan climbs to £27

Netflix increases subscription fees again, with prices up 12.5% across plans

#Netflix #Streaming #SubscriptionFees #PriceHike #OTT #EntertainmentNews #StreamingWars #DigitalMedia #TechNews #ConsumerNews #BingeWatching #MediaIndustry #NetflixAndChill

www.easterneye.biz/netflix-pric...

Original post on flipboard.social

The average American received no push notifications from a news organization in the last week, and only 16% pay for news. In a new series, Nieman Lab digs into how people get their information. First up: Sophie, a 37-year-old minister and mom of two who lives in Minneapolis […]

YouTube has surpassed Disney to become the world's largest media company, as revealed by financial research from MoffettNathanson.

#YouTube #MediaIndustry #DigitalEntertainment #TechInnovation

ABC Staff Strike Halts Network as Pay Talks Collapse ABC staff walk off for first time since 2006 over below-inflation pay offer and job security concerns. BBC content replaced news programmes during strike.

ABC Staff Strike Halts Network as Pay Talks Collapse

#ABCStrike #ABCStaff #MediaIndustry #AusNews

thedailyperspective.org/article/2026-03-25-abc-s...

OnlyFans Owner Leonid Radvinsky Dies at 43 Following Cancer Battle Leonid Radvinsky, the billionaire entrepreneur who built OnlyFans into a dominant force in the global creator economy, has died at

The death of OnlyFans owner Leonid Radvinsky at 43 is prompting industry-wide attention on the future of one of the world’s most influential creator platforms.

#OnlyFans #BusinessNews #CreatorEconomy #MediaIndustry #Tech

YouTube is no longer just a video platform. It’s now being viewed as one of the biggest forces in global media.
From advertising power to audience scale, the platform has quietly grown into something far bigger than most people realise.

#HTROneTech #YouTube #MediaIndustry #DigitalTrends #Advertise

David Zaslav Will Soon Get $550 Million For Disastrous Warner Bros Reign Brunchlords can only fail upward. It’s physics.Warner Brothers CEO David Zaslav is poised to get as much as $550 million in compensation and tax reimbursement as the company prepares to be ac…

David Zaslav Will Soon Get $550 Million For Disastrous Warner Bros Reign #Technology #Business #IndustryGiants hashtag 1: #WarnerBros 2: #DavidZaslav 3: #MediaIndustry

www.techdirt.com/2026/03/19/david-zaslav-...

New Era Begins! Josh D’Amaro Leads Disney Through AI Disruption The former theme parks chief officially assumes the top job at Wednesday's shareholder meeting alongside new content chief Dana Walden

Disney's new boss Josh D'Amaro takes charge amid AI shift and industry pressures

#Disney #JoshDAmaro #EntertainmentNews #AIinMedia #StreamingWars #MediaIndustry #CorporateLeadership #BreakingNews

www.easterneye.biz/josh-damaro-...

Netflix is buying Ben Affleck’s AI post-production startup for ~$600M. After walking away from Warners Brothers Discovery, Netflix seems to have landed exactly the kind of tech (and talent!) Paramount desperately needs to fix its debt problem.

zurl.co/MUlVj
#MediaIndustry #AIinFilm #GoodRevenue

BuzzFeed holds 'substantial doubt' of staying in business, even with AI BuzzFeed built its reputation on personality quizzes, listicles, and the kind of viral headlines that defined a decade of internet culture. Now the digital media company is confronting a headline of i...

BuzzFeed once ruled the internet with quizzes and listicles. Now it admits it’s struggling to continue operating. #BuzzFeed #DigitalMedia #TechNews #MediaIndustry #AI community.designtaxi.com/topic/25055-...

Ad and media firms beat every industry on gen AI ROI, Snowflake data shows Advertising and media companies report 69% ROI on generative AI - highest of any industry - while 42% already run agentic AI in production, Snowflake research finds.

FYI: Ad and media firms beat every industry on gen AI ROI, Snowflake data shows #Advertising #GenerativeAI #MediaIndustry #AIROI #Snowflake

Ad and media firms beat every industry on gen AI ROI, Snowflake data shows Advertising and media companies report 69% ROI on generative AI - highest of any industry - while 42% already run agentic AI in production, Snowflake research finds.

FYI: Ad and media firms beat every industry on gen AI ROI, Snowflake data shows #Advertising #GenerativeAI #MediaIndustry #AIROI #Snowflake

YouTube Beats Hollywood Giants in 2025 Ad Revenue Race YouTube generated $40.4B in ad revenue in 2025, surpassing Disney, NBCU, Paramount, and WBD combined. Here’s what the shift means.

YouTube generated $40.4B in ad revenue in 2025, surpassing the combined advertising revenue of Disney, NBCU, Paramount, and WBD.

Read more: itmatterss.in/global/youtu...

#YouTube #MediaIndustry #DigitalAdvertising #Streaming

Ad and media firms beat every industry on gen AI ROI, Snowflake data shows Advertising and media companies report 69% ROI on generative AI - highest of any industry - while 42% already run agentic AI in production, Snowflake research finds.

Ad and media firms beat every industry on gen AI ROI, Snowflake data shows #GenerativeAI #Advertising #MediaIndustry #AIROI #Snowflake

Ad and media firms beat every industry on gen AI ROI, Snowflake data shows Advertising and media companies report 69% ROI on generative AI - highest of any industry - while 42% already run agentic AI in production, Snowflake research finds.

Ad and media firms beat every industry on gen AI ROI, Snowflake data shows #GenerativeAI #Advertising #MediaIndustry #AIROI #Snowflake

Blockbuster’s Last Late FeeSpoiler: Netflix didn’t kill them.

shorturl.at/bI89s

#BusinessHistory #Leadership #Innovation #Blockbuster #Netflix #Disruption #CorporateFailure #StreamingWars #ConsumerBehavior #LessonsLearned #Strategy #ChangeOrDie #BusinessCaseStudy #MediaIndustry #FailureToAdapt

Blockbuster’s Last Late FeeSpoiler: Netflix didn’t kill them. By Bradley Schagrin

Blockbuster’s Last Late FeeSpoiler: Netflix didn’t kill them.

shorturl.at/bI89s

#BusinessHistory #Leadership #Innovation #Blockbuster #Netflix #Disruption #CorporateFailure #StreamingWars #ConsumerBehavior #LessonsLearned #Strategy #ChangeOrDie #BusinessCaseStudy #MediaIndustry #FailureToAdapt

Blockbuster’s Last Late FeeSpoiler: Netflix didn’t kill them. By Bradley Schagrin

Blockbuster’s Last Late FeeSpoiler: Netflix didn’t kill them.

shorturl.at/bI89s

#BusinessHistory #Leadership #Innovation #Blockbuster #Netflix #Disruption #CorporateFailure #StreamingWars #ConsumerBehavior #LessonsLearned #Strategy #ChangeOrDie #BusinessCaseStudy #MediaIndustry #FailureToAdapt

A 184-Year-Old Newspaper Turns to AI
#Journalism #AINews #MediaIndustry